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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Advanced Investment Management (AIM) addresses vital inquiries by swiftly generating forecasts for every acquisition, engagement, and retention initiative while seamlessly updating models as fresh data emerges. This enables AIM to promptly discern the most effective actions to engage customers. Additionally, AIM maintains a centralized dashboard that monitors all historical and ongoing campaigns, providing insights into the best characteristics for upcoming programs, which encompass annual fees, sign-up bonuses, rewards offers, and credit limit enhancements. By equipping the business with the ability to accurately forecast essential profit and loss metrics for each initiative, AIM supports banks in refining their budget allocations across marketing endeavors. Furthermore, AIM consistently refreshes its forecasts and models to ensure precise predictions of customer lifetime value. The NextAction optimization engine of AIM integrates these forecast projections to advise on campaign investments that maximize long-term value while adhering to specific budget parameters, ultimately driving more strategic decision-making. In doing so, AIM enhances the overall effectiveness of marketing strategies in a highly competitive landscape.

Description

Enhance your advertising effectiveness and outcomes with algorithms that manage your campaigns akin to a seasoned ad professional. Shirofune fine-tunes advertisements for optimal lifetime value (LTV) by analyzing your entire historical customer purchasing journey and data, ensuring conversion rates are maximized. With Shirofune at your service, the stress of keeping track of your ad expenditure is eliminated. The human-centric AI of Shirofune autonomously handles budget distribution and bid modifications to achieve the best results. In addition, implementing suggested enhancements can lead to even better performance. By merely establishing budgets and setting maximum CPA/ROAS, this automation takes charge of the campaign's advancement. Additionally, comprehensive reports and analyses presented in natural language significantly streamline the time and effort required for reporting tasks. By connecting data from your own CRM and database, we provide insights into the actual LTV and conversions generated from each advertising channel, delivering a clearer picture of your marketing effectiveness. This approach not only simplifies decision-making but also allows for more strategic planning in future campaigns.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Amazon
Google Ads
Google Analytics
LinkedIn
Meta Pixel
Microsoft 365
Pinterest
Shopify
Skilling
TikTok
X (Twitter)

Integrations

Adobe Analytics
Amazon
Google Ads
Google Analytics
LinkedIn
Meta Pixel
Microsoft 365
Pinterest
Shopify
Skilling
TikTok
X (Twitter)

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Mastercard Data & Services

Founded

1966

Country

United States

Website

www.mastercardservices.com/en/solutions/advanced-investment-management

Vendor Details

Company Name

Shirofune

Founded

2014

Country

United States

Website

shirofune.us

Product Features

Banking

ATM Management
Compliance Tracking
Corporate Banking
Credit Card Management
Credit Union
Investment Banking
Multi-Branch
Online Banking
Private Banking
Retail Banking
Risk Management
Securities Management
Transaction Monitoring

Product Features

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Alternatives

Alternatives