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Average Ratings 0 Ratings
Description
In our fast-paced, interconnected environment, consumers navigate through various channels, devices, and physical locations with remarkable speed. Keeping track of customers and their data to provide relevant experiences can seem daunting. However, it is possible to overcome this challenge. MarketingConnect from Experian Marketing Services effectively resolves customer identities to create a comprehensive customer profile that integrates numerous touchpoints, bridges channels and devices, and combines offline and digital behaviors. This leads to a continuous, privacy-compliant identity that reflects every facet of a consumer's daily life. By uniting disparate data points, both declared and unknown, across various offline and online interactions, a complete understanding of your most valuable customers and prospects emerges. Our people-based graph, built on more than five decades of reference data, empowers marketers to accurately and consistently link real individuals and households to relevant data points, ensuring effective engagement strategies. This innovative approach not only enhances marketing precision but also fosters deeper customer relationships.
Description
Enable retail brands with multiple locations to seamlessly establish an interconnected consumer experience that bridges online and offline interactions, thereby facilitating rapid direct-to-consumer sales. Build a clear and sustainable framework that supports omnichannel commerce, utilizing a robust collection of first-party data infrastructure designed for cost-effective customer acquisition. Foster engagement with customers across various platforms and channels to drive sales effectively. In today's landscape, consumers interact with brands through diverse channels including social media, communication apps, and search engines, showing a preference for in-person purchases despite their technological adeptness. It is crucial to communicate with customers in real-time and provide them with the option to shop via any channel they choose. The current marketplace is shifting towards instant gratification, where consumers demand immediate access to the best prices at their fingertips. Additionally, leverage local and 'near me' search traffic to connect with smartphone users. This approach not only helps in minimizing the costs associated with customer outreach and engagement across different platforms but also allows for centralized control and management of first-party consumer data, ultimately enhancing the overall shopping experience.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Experian Marketing Services
Country
United States
Website
www.experian.com/marketing-services/identity-resolution
Vendor Details
Company Name
Sekel Tech
Founded
2016
Country
India
Website
sekel.tech/
Product Features
Product Features
Local Marketing
Advertising Management
CRM
Email Marketing
Feedback Management
Live Chat
NAP Management (Name/Address/Phone)
Online Listings Management
PR Management
Reporting / Analytics
Review Management
SEO Management
Social Media Management
Store Locator
Website Management