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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Every organization faces challenges related to data, but we are here to help you unlock the full potential of your marketing data. Acting as an integral part of your marketing team, we enhance MarTech efficiency by seamlessly integrating people, processes, and platforms. When these three elements are harmonized, you can harness the true effectiveness of data-driven decision-making. The MSIGHTS platform, meticulously developed from the ground up, offers a comprehensive suite of applications and integrated services designed to prepare your data for enterprise-level analytics. By taking charge, you will gain enhanced transparency and optimize the value derived from your marketing data. Our solution packages can be utilized separately to tackle specific issues or combined for a comprehensive application of MSIGHTS throughout the marketing and data operations continuum. From initial implementation to ongoing support, each solution is accompanied by our deep data expertise and a dedicated customer support team, ensuring you have the resources needed for success. This collaborative approach not only addresses immediate challenges but also positions your organization for sustained growth and effectiveness in the future.

Description

TC Analytics serves as a valuable resource for retail experts, enabling them to visualize real-time data gathered from our people counting sensors related to customer interactions at the sales counter. By tracking essential management KPIs, this tool empowers you to make informed decisions that enhance resource allocation and increase your business’s profitability. Equipped with cutting-edge technology, TC Analytics utilizes VECTOR 4D sensors that boast an impressive 99.5% accuracy in counting individuals, a claim supported by 15 years of industry experience and high satisfaction ratings from clients across over 7,000 retail locations. Additionally, this innovative tool facilitates customer segmentation based on gender and age demographics, allowing businesses to pinpoint which areas capture the most attention by analyzing consumer behavior at the point of sale. Furthermore, with these insights, retailers can tailor their strategies to better meet the needs of their diverse clientele.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AdRoll Yes 
Adform Yes 
Adobe Analytics Yes 
Adobe Marketo Engage Yes 
Awin Yes 
Baidu Yes 
Connexity Yes 
Criteo Yes 
DoubleVerify Yes 
Flashtalking Yes 
Kochava Yes 
Liftoff Yes 
Liftoff Yes 
NAVER Yes 
Oracle Siebel CRM Yes 
Rokt Yes 
Salesforce Yes 
Tapad Yes 
Yahoo Search Yes 
Zendesk Yes 

Integrations

AdRoll No 
Adform No 
Adobe Analytics No 
Adobe Marketo Engage No 
Awin No 
Baidu No 
Connexity No 
Criteo No 
DoubleVerify No 
Flashtalking No 
Kochava No 
Liftoff No 
Liftoff No 
NAVER No 
Oracle Siebel CRM No 
Rokt No 
Salesforce No 
Tapad No 
Yahoo Search No 
Zendesk No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$65 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

MSIGHTS

Country

United States

Website

www.msights.com/solutions

Vendor Details

Company Name

TC Group Solutions

Founded

2007

Country

France

Website

www.tcgroupsolutions.com

Product Features

Dashboard

Annotations No 
Data Source Integrations No 
Functions / Calculations No 
Interactive No 
KPIs No 
OLAP No 
Private Dashboards No 
Public Dashboards No 
Scorecards No 
Themes No 
Visual Analytics No 
Widgets No 

Data Analysis

Data Discovery No 
Data Visualization No 
High Volume Processing No 
Predictive Analytics No 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling No 
Text Analytics No 

Data Governance

Access Control No 
Data Discovery No 
Data Mapping No 
Data Profiling No 
Deletion Management No 
Email Management No 
Policy Management No 
Process Management No 
Roles Management No 
Storage Management No 

Data Management

Customer Data No 
Data Analysis No 
Data Capture No 
Data Integration No 
Data Migration No 
Data Quality Control No 
Data Security No 
Information Governance No 
Master Data Management No 
Match & Merge No 

Data Visualization

Analytics No 
Content Management No 
Dashboard Creation No 
Filtered Views No 
OLAP No 
Relational Display No 
Simulation Models No 
Visual Discovery No 

Lead Management

Activity Tracking No 
Campaign Management No 
Lead Capture No 
Lead Distribution No 
Lead Nurturing No 
Lead Scoring No 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Source Tracking No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking No 
Marketing Calendar No 
Media Planning No 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

Reporting

Customizable Dashboard No 
Data Source Connectors No 
Drag & Drop No 
Drill Down No 
Email Reports No 
Financial Reports No 
Forecasting No 
Marketing Reports No 
OLAP No 
Report Export No 
Sales Reports No 
Scheduled / Automated Reports No 

Product Features

Data Analysis

Data Discovery Yes 
Data Visualization Yes 
High Volume Processing No 
Predictive Analytics Yes 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling No 
Text Analytics No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics No 
Website Analytics No 

Qualitative Data Analysis

Annotations No 
Collaboration No 
Data Visualization Yes 
Media Analytics No 
Mixed Methods Research No 
Multi-Language No 
Qualitative Comparative Analysis Yes 
Quantitative Content Analysis Yes 
Sentiment Analysis No 
Statistical Analysis Yes 
Text Analytics No 
User Research Analysis No 

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