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Average Ratings 0 Ratings
Description
Establish real-world tasks to evaluate how well your product aligns with genuine customer needs. Create your unique tasks and inquiries, emphasizing the aspects that are critical to your goals. Whether you choose to gather feedback from hundreds of users or just a select few is entirely up to you. By capturing video and audio of user interactions, you can gain valuable insights into their actual experiences with your product. Loop11 facilitates both moderated and unmoderated user testing to help you grasp your customers' experiences across various settings. It simplifies testing across multiple devices, enabling you to gain a comprehensive understanding of user interactions. With Loop11, the emphasis is placed on your research efforts instead of the logistical details of the study. You can evaluate prototypes, live websites, and even competitor offerings without needing to modify your product's code. This approach allows you to create enhanced user experiences and make better-informed decisions by prioritizing customer feedback in your business strategy. Ultimately, focusing on the user experience will lead to more successful outcomes for your product.
Description
Optimal is the go-to platform for modern product and design teams that need to scale user research and testing quickly, reliably, and without friction. Designed for speed and impact, Optimal combines intuitive, AI-powered tools with research best practices to help you uncover what users need and drive smarter decisions, faster.
From product managers and designers to UX researchers and marketers, teams use Optimal to conduct card sorting, tree testing, first-click testing, surveys, and prototype validation – all in one seamless platform. No specialized research background required.
AI-driven synthesis turns feedback into clear, actionable insights, while built-in participant recruitment and guided study flows accelerate everything from idea validation to UX optimization. Whether you're testing early concepts or refining live products, Optimal helps reduce risk and align teams with evidence.
Trusted by leading global brands like Netflix, Apple, and Workday, Optimal scales across roles and departments while maintaining quality. It’s built to make it easier for everyone to uncover user needs and confidently shape digital experiences that work.
Use Optimal to discover friction, validate ideas, improve accessibility, and make insight-driven decisions that move the business forward.
API Access
Has API
No
API Access
Has API
No
Integrations
Cint
No
CleverX
Yes
Figma
No
Lovable
No
PureSpectrum
No
Respondent
No
TestingTime
Yes
User Interviews
No
Integrations
Cint
Yes
CleverX
No
Figma
Yes
Lovable
Yes
PureSpectrum
Yes
Respondent
Yes
TestingTime
No
User Interviews
Yes
Pricing Details
$179 per month
Free Trial
No
Free Version
No
Pricing Details
$199/month
All plans:
- Unlimited seats
- Unlimited participant responses per study
- All tools and study types included
- Unlimited seats
- Unlimited participant responses per study
- All tools and study types included
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Loop11
Country
Australia
Website
www.loop11.com
Vendor Details
Company Name
Optimal
Founded
2007
Country
New Zealand
Website
www.optimalworkshop.com
Product Features
Software Testing
Automated Testing
No
Black-Box Testing
No
Dynamic Testing
No
Issue Tracking
No
Manual Testing
No
Quality Assurance Planning
No
Reporting / Analytics
No
Static Testing
No
Test Case Management
No
Variable Testing Methods
No
White-Box Testing
No
Usability Testing
A/B Testing
No
Annotations
No
Audience Targeting
No
Heatmaps
No
Impression Testing
No
Mobile Testing
No
Moderated Usability Testing
No
Prototype Testing
No
Quantitative Metrics
No
Remote User Testing
No
Reporting / Analytics
No
Surveys and Feeback
No
Video Recording / Transcription
No
UX
Animation
No
For Mobile
Yes
For Websites
No
Heatmaps
No
Prototyping
No
Screen Activity Recording
Yes
Unmoderated Testing
No
Usability Testing
Yes
User Journeys
No
User Research
Yes
Product Features
Heatmap
Behavioral Mapping
No
Dashboard
No
Dynamic Maps
No
Element Analytics
No
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
No
Usability Testing
A/B Testing
Yes
Annotations
No
Audience Targeting
Yes
Heatmaps
Yes
Impression Testing
No
Mobile Testing
No
Moderated Usability Testing
No
Prototype Testing
Yes
Quantitative Metrics
Yes
Remote User Testing
Yes
Reporting / Analytics
Yes
Surveys and Feeback
Yes
Video Recording / Transcription
Yes