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Description
The LongRange mobile application builder is founded on two key principles: ensuring a rapid time-to-market and a reasonable total cost of ownership, both of which are crucial for IBM i development teams facing budget constraints, tight timelines, and limited resources. By leveraging your existing development skills in RPG, COBOL, or CL alongside the LongRange mobile app builder, you can quickly produce mobile applications for your user base while also enabling easy maintenance and upgrades at a low cost. LongRange functions as a native mobile application, similar to Twitter, Skype, and Salesforce, and is available for download from designated App Stores; it operates as a native app, providing exceptional speed and steadfast reliability. Unlike web applications that depend on server-side execution or hybrid apps that utilize HTML, CSS, and JavaScript, LongRange offers a seamless native experience that enhances performance and user satisfaction. This innovative approach allows developers to meet the demands of modern mobile users effectively.
Description
The rampant waste in the advertising industry is a significant threat to profitability that disrupts the experience for both consumers and marketers alike. According to TrafficGuard, it is projected that digital advertising waste could reach as high as $100 million daily over the next five years due to ad fraud. This staggering financial drain poses a serious challenge for omnichannel marketers and necessitates a thorough reevaluation of not only spending and strategy but also the metrics used to assess marketing effectiveness. To connect with consumers more efficiently, it's essential to comprehend their interactions at various touchpoints across both online and offline platforms. By employing advanced analytics, marketers can effectively track and enhance key performance indicators (KPIs) such as campaign effectiveness, customer engagement, and overall sales. Additionally, using data-driven insights and tailored campaign suggestions can empower marketers to make informed choices regarding their media mix, budget allocations, creative strategies, brand development initiatives, and long-term planning. Ultimately, refining the overall media investment strategy is critical for driving essential business outcomes, including brand awareness, generating demand, and boosting sales figures in a competitive landscape. By prioritizing these areas, marketers can better navigate the complexities of the advertising ecosystem and work towards mitigating losses due to inefficiencies.
API Access
Has API
API Access
Has API
Integrations
IBM i
Pricing Details
Free
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
LongRange
Website
www.longrangemobile.com
Vendor Details
Company Name
Marketing Evolution
Founded
2000
Country
United States
Website
www.marketingevolution.com
Product Features
Mobile App Development
Access Controls / Permissions
Any App Development Language
Collaboration Tools
Compatibility Testing
Data Modeling
Debugging
Drag and Drop Editor
Enterprise Mobility (EMM/MAM)
FaceID and TouchID
For Consumer Apps
For Enterprise Apps
Integration Options
Mobile App Security
Multi-Factor Authentication (MFA)
Multiple Apps from Same Base
No Dependencies
No-Code
Reporting / Analytics
Single Sign-On (SSO)
Source Control
Visual Editor
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
