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Description
Enhance Your Customers’ Affection for Your Brand with Every Interaction Elevate the customer experience beyond mere personalization by delivering the most fitting actions for your clientele, thereby fostering meaningful and delightful experiences that resonate with them. Top-tier brands rely on Localytics to enhance their customer engagement initiatives. We assist you in cultivating a strong affinity for your brand through impactful customer interactions. Start by gaining a profound understanding of your customers through comprehensive, contextual insights. Following this, craft truly customized experiences using advanced intelligence and personalized features. Engage your customers in their preferred environments to facilitate relevant and significant interactions. Finally, consolidate all these elements with dedicated support that guides your strategy and aids in achieving your brand objectives. Don't hesitate to arrange an online demonstration with one of our experienced team members to discover how our solutions can contribute to your business growth and customer loyalty. Moreover, this could be an invaluable opportunity to explore innovative strategies tailored to your specific needs.
Description
Marketing organizations can utilize a unified platform to oversee and coordinate every interaction with customers through various channels including email, mobile, social media, display advertising, and online. Chief Marketing Officers (CMOs) from diverse sectors will have the tools necessary to create outstanding customer experiences throughout all marketing engagements and across the entire customer journey. By transforming data from various sources into actionable insights, organizations can craft highly targeted audiences and enable customers to shape their next experiences through near real-time interactions. With Oracle Responsys, marketing teams gain the essential tools to provide the relevant and captivating experiences that their customers expect across multiple devices and channels. Despite advancements, email marketers continue to encounter difficulties in utilizing customer data for personalized email campaigns, maintaining ongoing engagement, and harmonizing email marketing efforts across different channels. Additionally, Oracle Responsys stands out for its award-winning email marketing features, ensuring that marketers can effectively connect with their audience. By integrating these capabilities, businesses can enhance their overall marketing strategies and foster stronger customer relationships.
API Access
Has API
No
API Access
Has API
No
Integrations
BlueVenn
Yes
Lytics
Yes
Xplenty
Yes
Adobe Marketo Engage
Yes
Antavo
No
Appcues
Yes
AppsFlyer
Yes
Foursquare
Yes
FunMobility DXP
No
Improvado
Yes
Integrations
BlueVenn
Yes
Lytics
Yes
Xplenty
Yes
Adobe Marketo Engage
No
Antavo
Yes
Appcues
No
AppsFlyer
No
Foursquare
No
FunMobility DXP
Yes
Improvado
No
Pricing Details
No price information available.
Free Trial
No
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Upland Software
Founded
2010
Country
United States
Website
uplandsoftware.com/localytics/
Vendor Details
Company Name
Oracle
Founded
1977
Country
United States
Website
www.oracle.com/marketingcloud/products/cross-channel-orchestration/
Product Features
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
No
Lead Scoring
No
Sales Intelligence
Yes
Search Marketing
No
Segmentation
No
Social Marketing
No
Website Visitor Tracking
No
Mobile App Analytics
A/B Testing
Yes
Channel Attribution
No
Cohort Analysis
No
Funnel Analysis
Yes
In-App Events Tracking
Yes
Push Notifications
Yes
Retention Tracking
Yes
Revenue Tracking
No
Uninstall Tracking
Yes
Mobile Marketing
Channel Attribution
Yes
Contextual Targeting
Yes
Coupons
No
Email Marketing
No
Engagement Monitoring
Yes
In-App Marketing
No
Location-Based Marketing
Yes
Push Notifications
Yes
Text Messaging
No
Text-to-Win
No
Push Notifications
A/B Testing
No
Analytics
No
Campaign Segmentation
No
Contextual Targeting
No
Device Targeting
No
Expiry Notifications
No
Geo Targeting
No
Mobile Notifications
No
Notification Scheduling
No
Visual Notifications
No
Web Notifications
No
Product Features
Campaign Management
Channel Management
No
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
No
Email Marketing
A/B Testing
No
Artificial Intelligence
No
Auto-Responders
No
CAN SPAM Compliance
No
Customer Surveys
No
Drip Campaigns
No
Dynamic Content
No
Event Triggered Email
No
Image Library
No
Landing Pages/Web Forms
No
Mailing List Management
No
Mobile Optimized Emails
No
Reporting/Analytics
No
Subscriber Management
No
Template Management
No
WYSIWYG Email Editor
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
No
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
No
Drip Campaigns
No
Dynamic Content
No
Landing Pages / Web Forms
No
Lead Scoring
No
Sales Intelligence
No
Search Marketing
No
Segmentation
No
Social Marketing
No
Website Visitor Tracking
No
Mobile Marketing
Channel Attribution
No
Contextual Targeting
No
Coupons
No
Email Marketing
No
Engagement Monitoring
No
In-App Marketing
No
Location-Based Marketing
No
Push Notifications
No
Text Messaging
No
Text-to-Win
No
Social Media Marketing
Analytics
No
Automated Publishing
No
Contact Management
No
Content Management
No
Conversion Tracking
No
Customer Targeting
No
Keyword Filtering
No
Multi-Account Management
No
Post Scheduling
No
