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features
design
support

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Write a Review

Description

LayerFive employs innovative AI technology that is currently patent-pending to identify consumer identities across a wide range of enterprise data sources, both online, such as websites and mobile applications, and offline, including CRM systems, loyalty programs, and order management systems, thereby creating a cohesive consumer profile. This foundational platform enhances marketing return on investment by more than double through its omni-channel attribution and consumer journey analytics capabilities, which are integral to the 360 Marketing Analytics product. Furthermore, LayerFive aids businesses in adhering to data privacy laws like GDPR and CCPA by providing consumers with direct access to their profiles for self-managed privacy compliance, resulting in significant cost savings and minimizing the risk of regulatory breaches. The technology utilizes both deterministic and patent-pending probabilistic methods to integrate consumer data from all enterprise sources seamlessly. Additionally, LayerFive's first-party tagging system captures high-quality data from enterprise websites without compromising data integrity due to the decline of third-party cookies, ensuring that businesses can still derive valuable insights from their data assets. Ultimately, this approach not only maximizes marketing effectiveness but also fosters trust with consumers by prioritizing their privacy and data security.

Description

Enable retail brands with multiple locations to seamlessly establish an interconnected consumer experience that bridges online and offline interactions, thereby facilitating rapid direct-to-consumer sales. Build a clear and sustainable framework that supports omnichannel commerce, utilizing a robust collection of first-party data infrastructure designed for cost-effective customer acquisition. Foster engagement with customers across various platforms and channels to drive sales effectively. In today's landscape, consumers interact with brands through diverse channels including social media, communication apps, and search engines, showing a preference for in-person purchases despite their technological adeptness. It is crucial to communicate with customers in real-time and provide them with the option to shop via any channel they choose. The current marketplace is shifting towards instant gratification, where consumers demand immediate access to the best prices at their fingertips. Additionally, leverage local and 'near me' search traffic to connect with smartphone users. This approach not only helps in minimizing the costs associated with customer outreach and engagement across different platforms but also allows for centralized control and management of first-party consumer data, ultimately enhancing the overall shopping experience.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Magento Yes 
Shopify Yes 

Integrations

Magento No 
Shopify No 

Pricing Details

$499 per month
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

LayerFive

Founded

2019

Country

United States

Website

www.layerfive.com

Vendor Details

Company Name

Sekel Tech

Founded

2016

Country

India

Website

sekel.tech/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Product Features

Local Marketing

Advertising Management No 
CRM No 
Email Marketing No 
Feedback Management No 
Live Chat No 
NAP Management (Name/Address/Phone) No 
Online Listings Management No 
PR Management No 
Reporting / Analytics No 
Review Management Yes 
SEO Management Yes 
Social Media Management No 
Store Locator No 
Website Management Yes 

Alternatives

Alternatives

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