Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Laurence is an innovative platform that leverages AI to enhance and automate Amazon PPC (pay-per-click) campaigns by employing quantitative models, sophisticated statistics, and continuous real-time learning instead of relying on static rules or predefined strategies. The system consistently computes mathematically optimal bids for countless keywords and product targets, making adjustments to bids, budgets, and targets on an hourly basis while utilizing reinforcement learning to respond to varying market conditions, seasonal trends, and competitor movements. It ensures complete transparency in its decision-making process through features such as the “Ask Laurence” AI reporting agent, which clarifies actions taken and maintains a thorough audit trail. Laurence’s approach treats PPC management as a mathematical challenge focused on precise bid optimization rather than relying on heuristics, enabling it to identify market trends ahead of its competitors and prevent unnecessary expenditures associated with outdated manual approaches. This advanced methodology not only maximizes advertising efficiency but also empowers users with insights that foster better decision-making in their campaigns.
Description
We offer agencies powerful tools to manage their PPC spend. Never worry again about over/underspend or pacing. Our apps are built on top of Shape's platform and focus on what we know best, budgeting and APIs. Our algorithm will help you keep your ad spend in line with your performance goals. Budget analysis to help you find and capitalize on missed opportunities. A centralized, simple-to-use marketing API allows you to build powerful tools. Digital marketers are too busy manually managing ad spending, according to our opinion. You can organize campaign spend across channels into custom funds that fit your strategy and needs. Your team will have a trusted resource to access detailed information about any budget. You can manage campaigns with recurring monthly spending targets as well as limited-time promotions just as easily. Get flexible spend alerts that let you know when to take action, and our unique automated solutions take care of the rest.
API Access
Has API
No
API Access
Has API
No
Integrations
Amazon
Yes
Amazon Pay
Yes
Facebook
No
Instagram
No
LinkedIn
No
X (Twitter)
No
Integrations
Amazon
No
Amazon Pay
No
Facebook
Yes
Instagram
Yes
LinkedIn
Yes
X (Twitter)
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$299.00/month
Pricing discounts offered for 6 or 12 month commitments
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Laurence
Founded
2025
Country
United States
Website
www.laurence.com
Vendor Details
Company Name
Shape Integrated Software
Founded
2015
Country
United States
Website
shape.io
Product Features
Amazon Seller Tools
A/B Testing
No
Alerts / Notifications
No
Analytics / Reporting
No
Campaign Management
No
Competitor Analysis
No
Content Management / Optimization
No
Conversion / ROI Tracking
No
Customer Data Management
No
Email Marketing
No
Feedback Management
No
Inventory Management
No
Keyword Tracking / Research
No
Order Management
No
PPC Ads Management
No
Price Optimization
No
Rank Optimization
No
Refund Management
No
Review Management
No
Sales Tracking / Analysis
No
Shipping Management
No
Trend Analysis
No
PPC
A/B Testing
No
Account Alerts
No
Analytics / ROI Tracking
No
Bid Management
No
Budget Management
No
Campaign Management
No
Conversion Tracking
No
Google / Bing Ads
No
Keyword Research Tools
No
Keyword Tracking
No
Landing Pages / Web Forms
No
URL Builder
No
Product Features
PPC
A/B Testing
No
Account Alerts
Yes
Analytics / ROI Tracking
Yes
Bid Management
No
Budget Management
Yes
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
Yes
Keyword Research Tools
No
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No
Search Engine Marketing (SEM)
A/B Testing
No
Account Alerts
Yes
Analytics / ROI Tracking
Yes
Bid Management
No
Budget Management
Yes
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
Yes
Keyword Research Tools
No
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No