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features
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support

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Description

Introducing Launched, a comprehensive platform designed to enable Marketing and Sales Directors to effectively pinpoint and connect with suitable prospects at optimal moments. With Launched, you have the opportunity to: Uncover new avenues for growth through Publish, our complimentary tool that links you with leading publishers for content submission and editorial evaluation, thereby broadening your audience reach. Spot active buyers using Intent, which is supported by Bombora, providing you with a curated list of companies actively researching topics and keywords pertinent to your services, allowing you to develop targeted account lists. Enhance your brand visibility with Awareness, our programmatic advertising solution that empowers you to design and disseminate campaigns across various channels like digital, out-of-home, video, and television, while also monitoring crucial metrics such as impressions, click-through rates, and overall engagements. Generate leads efficiently with Engagement, where you can specify your lead criteria, upload your brand materials, and let our dedicated lead generation team attract leads through inbound marketing strategies. All generated leads are captured automatically for your convenience. Furthermore, Launched integrates seamlessly with other tools to streamline your marketing efforts and maximize your outreach potential.

Description

ML Platform: Enhance your pipeline efficiency by pinpointing, prioritizing, and engaging your most valuable accounts. This platform equips B2B marketers with essential tools to refine their campaign strategies and expedite the customer journey. You can effectively pinpoint and rank accounts that show a higher likelihood of conversion. By merging your CRM and marketing automation systems with the synthesized data from the ML Data Cloud, you can identify the most suitable target accounts. Additionally, segmenting accounts through firmographic and demographic information allows for the development of scalable marketing strategies and initiatives. By focusing on intent, technographic, and engagement data, you can prioritize accounts to better allocate your marketing resources. Furthermore, leveraging reports like Market Level Trending Topics & Installed Technologies aids in refining your account prioritization process, ensuring that your marketing budget is utilized effectively to achieve optimal results. Ultimately, this approach not only improves engagement but also enhances overall marketing performance.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Octane11 No 

Integrations

Octane11 Yes 

Pricing Details

£15,000/year
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Launched

Founded

2017

Country

United Kingdom

Website

launchedtech.io

Vendor Details

Company Name

Madison Logic

Founded

2004

Country

United States

Website

www.madisonlogic.com/ml-platform/

Product Features

Buyer Intent

B2B Lead Generation No 
CRM Integration No 
Channel Attribution No 
Competitor Analysis No 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles No 
Intent Data No 
Lead Notifications No 
Lead Scoring No 

Lead Generation

Contact Discovery No 
Contact Import/Export No 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing No 
Lead Scoring No 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Visitor Identification No 

Product Features

Buyer Intent

B2B Lead Generation Yes 
CRM Integration Yes 
Channel Attribution Yes 
Competitor Analysis Yes 
Content Marketing Yes 
Customer Journey Mapping Yes 
Customer Profiles No 
Intent Data Yes 
Lead Notifications No 
Lead Scoring No 

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

Alternatives

Alternatives

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