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Description
Later Influence offers comprehensive solutions for managing relationships, automating workflows, and measuring the effectiveness of integrated marketing programs across influencer, advocacy, referral, and loyalty strategies, catering to various marketing functions and touchpoints. Our unique approach to influencer marketing enables the activation of diverse influencer types throughout the customer experience journey. By partnering with both Macro- and Micro-Influencers, we produce authentic content, including social media posts, blog entries, images, voiceovers, and videos. We also empower Micro-Influencers, Advocates, and Referrers to promote content and retail sites to their followers using trackable referral links and promotional codes. Additionally, we engage these influencers to review products or services and gather valuable feedback through surveys for research purposes. Furthermore, we incentivize Advocates, Referrers, and Loyalists with rewards such as product samples, discount codes, or loyalty points, which are contingent on their content creation and activation results, fostering a robust and mutually beneficial partnership. This comprehensive model not only enhances brand visibility but also strengthens community engagement and loyalty.
Description
Modash serves as a comprehensive influencer marketing platform tailored to enhance every phase of influencer campaigns for ecommerce businesses. Featuring a vast database exceeding 250 million creators across Instagram, TikTok, and YouTube, it allows users to identify influencers by applying various filters like audience demographics, engagement levels, and previous sponsorship history. The platform equips users with analytical tools to evaluate and assess influencers, offering valuable insights on factors such as fake follower counts, audience geography, age distribution, gender, and content effectiveness. Additionally, Modash streamlines personalized email outreach, ensuring users can handle communications with ease. For collaborations involving products, Modash seamlessly connects with Shopify, permitting brands to generate product links for influencers, establish promotional codes, and monitor redemption rates. Furthermore, the platform automates campaign tracking by gathering real-time content, including stories, without requiring influencers to register, and supplies metrics on views, engagement, and link interactions. This comprehensive suite of features empowers brands to effectively manage their influencer marketing strategies while saving time and resources.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Later
Founded
2014
Country
Canada
Website
later.com/influencer-marketing-platform/
Vendor Details
Company Name
Modash
Founded
2018
Country
Estonia
Website
www.modash.io
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring