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Description
Kaption stands out as the premier analytics and feedback platform driven by artificial intelligence, specifically designed for digital marketers.
Gain the critical insights necessary to enhance your digital presence and propel your business forward. By removing uncertainty, you can understand the reasons behind user behavior and iterate your strategies at a much quicker pace. One of the most effective ways to influence your audience is to perceive your offerings from their perspective. Have you considered how users navigate your website? With Kaption, you can map out the user journey and identify any obstacles encountered along the way. The path to excellence is paved with accurate information; without data, you are merely relying on luck or making mistakes. Direct your energies towards effective conversion and monitoring strategies. Take advantage of complimentary heatmap analytics to analyze user interaction with every component of your site and its impact on their actions. Identify where users face challenges, boost your conversion rates, and resolve product issues more swiftly with intelligent metadata insights. By doing so, you can ensure that your marketing efforts are both informed and effective.
Description
OpenText Core Web Optimization is a comprehensive web personalization and testing platform that enables organizations to craft, test, and launch highly targeted web experiences. Leveraging audience segmentation and advanced targeting, the platform facilitates precise delivery of content that resonates with diverse visitor segments. It offers robust A/B and multivariate testing to optimize user engagement and conversion rates efficiently at scale. Integration with OpenText Web CMS and Google Marketing Platform allows seamless syncing of customer data, enhancing audience differentiation and contextual analytics. The platform supports flexible deployment with both SaaS and managed service options to minimize downtime and maintain service continuity. Teams benefit from detailed custom reporting that tracks visitor behavior, engagement, and conversion, enabling informed decision-making. OpenText Core Web Optimization also delivers tailored experiences across all device types, emphasizing mobile-first optimization through continuous testing. Overall, it empowers marketers and developers to accelerate time to market while maximizing digital marketing ROI.
API Access
Has API
No
API Access
Has API
No
Integrations
BigCommerce
Yes
Contentsquare
No
Drupal
Yes
Duda
Yes
GoDaddy
Yes
Google Tag Manager
Yes
HubSpot Content Hub
Yes
Jimdo
Yes
Joomla!
Yes
Magento
Yes
Integrations
BigCommerce
No
Contentsquare
Yes
Drupal
No
Duda
No
GoDaddy
No
Google Tag Manager
No
HubSpot Content Hub
No
Jimdo
No
Joomla!
No
Magento
No
Pricing Details
$25 per month
Free Trial
No
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Kaption.co
Founded
2020
Country
United States
Website
www.kaption.co
Vendor Details
Company Name
OpenText
Founded
1991
Country
Canada
Website
www.opentext.com/products/core-web-optimization
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Customer Experience
Action Management
No
Analytics
No
Customer Segmentation
No
Dashboard
No
Feedback Management
No
Knowledge Management
No
Multi-Channel Collection
No
Sentiment Analysis
No
Survey Management
No
Text Analysis
No
Trend Analysis
No
Heatmap
Behavioral Mapping
No
Dashboard
No
Dynamic Maps
No
Element Analytics
No
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
No
Session Replay
Eye Tracking
No
Form Analytics
No
Heatmaps
No
Mouse Tracking
No
Optimization Tools
No
Session Recording
No
Surveys
No
User Experience Analysis
No
User Feedback
No
Visitor Segmentation
No
Website Optimization Tools
Competitor Analysis
No
Content Management
No
Keyword Research Tools
No
Link Management
No
Performance Metrics
No
Problem Area Alerts
No
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No
Website Optimization Tools
Competitor Analysis
No
Content Management
No
Keyword Research Tools
No
Link Management
No
Performance Metrics
No
Problem Area Alerts
No