Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 2 Ratings

Total
ease
features
design
support

Description

INCRMNTAL is an always-on incrementality measurement platform that reveals the true impact of your ad spend - without cookies, device IDs, or planned experiments. Powered by causal AI and reinforcement learning, INCRMNTAL analyzes marketing performance across Mobile, Web, TV & CTV, Influencers, OOH & DOOH, Audio, and Podcasts to answer the question every marketer should be asking: "What would have happened if I hadn't spent that money?" The platform delivers actionable, privacy-first insights continuously — no control groups, no holdouts, no waiting. Just real incrementality data that helps Advertisers optimize budgets, cut waste, and prove the value of every dollar spent. Trusted by leading brands including Paramount, Supercell, DraftKings, Binance, eToro, Funko, and LYFT, INCRMNTAL helps marketing teams move beyond vanity metrics and last-click attribution to understand what's actually driving growth. Whether you're scaling user acquisition, evaluating a new channel, or justifying CTV spend to your CFO - INCRMNTAL gives you the evidence to make smarter decisions. Unlike traditional MMM solutions that require months of setup and deliver stale quarterly reports, INCRMNTAL works in near real-time with minimal integration effort. Connect your data, and the platform starts surfacing incremental insights automatically - identifying diminishing returns, cannibalization between channels, and opportunities to reallocate spend for maximum impact. If you're tired of guessing which half of your advertising is working, INCRMNTAL replaces gut feelings with causal proof.

Description

Digital advertisers can now leave the repetitive operational work to Nexoya and concentrate on more important tasks such as strategy, creativity and collaboration with the team. Nexoya connects all of your marketing tools and channels into one place. The performance is optimized using the aggregated data. Monthly performance can be increased by as much as 30% using state-of-the art AI algorithms that determine the optimal allocation for advertising budgets. To reduce operational effort and give you time to focus on strategic and tactical tasks, the allocations between marketing channels can be fully automated.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

TikTok
Amazon
BL.INK
Clarisights
Criteo
Funnel
Google Ads
Google Search Console
HubSpot CRM
Instagram
Kochava
MailXpert
Pinterest
Pipedrive
Roku Advertising
SAP Marketing Cloud
Salesforce
Shopify
X (Twitter)
tvScientific

Integrations

TikTok
Amazon
BL.INK
Clarisights
Criteo
Funnel
Google Ads
Google Search Console
HubSpot CRM
Instagram
Kochava
MailXpert
Pinterest
Pipedrive
Roku Advertising
SAP Marketing Cloud
Salesforce
Shopify
X (Twitter)
tvScientific

Pricing Details

$3999
Free Trial
Free Version

Pricing Details

€ 600 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

INCRMNTAL

Founded

2020

Country

Israel

Website

incrmntal.com

Vendor Details

Company Name

Nexoya

Founded

2018

Country

Switzerland

Website

www.nexoya.com

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Channel Management

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Alternatives

Alternatives

PlugCMO Reviews

PlugCMO

Tyke Technologies