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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Brands utilize this approach to develop and showcase data-driven advertisements that are relevant to consumers. By generating a user product feed that reflects both online and offline behaviors, the uniqueness of each user necessitates that advertisements be tailored specifically for them. Media buying automation is essential for enhancing speed, scaling operations, and boosting performance. We offer real-time dashboards to monitor campaign performance alongside A/B testing environments for optimization. Hockeycurve excels in delivering outstanding performance and maximizing return on ad spend through personalized messaging that leverages real-time data analysis. It provides a highly efficient solution for managing advertisement creativity and production, resulting in a higher ROI for clients' advertising expenditures. Moreover, the platform offers premium CPMs and enhances performance while enabling publishers to tap into new revenue opportunities outside their traditional domains. With its groundbreaking Predictive Communication Engine, Hockeycurve harnesses Big Data and Artificial Intelligence to accurately profile and identify consumers with high intent, delivering uniquely crafted experiences tailored to each individual. This innovative approach not only boosts engagement but also fosters deeper connections between brands and their target audiences.

Description

CoEx is an innovative, award-winning software tailored to help retailers and brands effectively manage their comprehensive 1st and 2nd party data strategies. We have integrated four essential solutions commonly used by digital marketers into a cohesive platform. With CoEx, users can oversee various data assets, including website interactions, mobile applications, CRM, and POS systems, all while standardizing data under a unified taxonomy to enhance our data marketplace. Our economical model, paired with a complete feature set, empowers clients to construct and maintain custom audience segments, all while reducing management expenses. A more efficient economic framework means that clients can allocate a greater portion of their marketing budget towards actual advertising rather than data ingestion and management costs. By achieving higher data match rates, we help clients avoid data loss that often occurs due to inadequate platform compatibility, enabling them to retain their entire audience and fully capitalize on marketing opportunities. Additionally, our platform provides access to valuable retailer and brand data, facilitating the creation of segments composed of qualified shoppers, thereby enhancing targeting effectiveness. This comprehensive approach positions CoEx as a vital tool for any organization looking to optimize its data-driven marketing efforts.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

DV Publisher Suite No 

Integrations

DV Publisher Suite Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Hockeycurve Growth Solutions

Country

India

Website

hockeycurve.com

Vendor Details

Company Name

Inmar

Founded

1980

Country

United States

Website

www.owneriq.com/platform-coex

Product Features

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

Product Features

Data Management

Customer Data No 
Data Analysis No 
Data Capture No 
Data Integration No 
Data Migration No 
Data Quality Control No 
Data Security No 
Information Governance No 
Master Data Management No 
Match & Merge No 

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