ownerIQ CoEX Description
CoEx is our award-winning software that allows retailers and brands support all of their 1st and second party data strategies. We vertically integrated four key point solutions that are used by all digital marketers into one platform. CoEx allows clients to manage all types of data assets, including website browsing, mobile apps, CRM, and P.O.S. To power our data marketplace, we normalize all your data under one taxonomy. Clients can create and store custom audiences using our unique economic model and full feature set while paying less in management fees. Better Economic Model: You can spend less on data ingestion and management fees, and more on working media. Higher Data Match Rates - Prevent data loss due to poor platform to platform match rates. Keep 100% of your audience, and maximize your marketing opportunities. Access to Retailer Data and Brand Data: Create segments of qualified shoppers using data.
ownerIQ CoEX Alternatives
Aroscop
Data-driven marketing solutions are built on a Customer Data Platform to help marketers optimize their customer's buying cycles. To improve transparency and understanding in your marketing and advertising value chain, activate & mobilize your first-party data. You can create clear user personas using demographics, browsing history, and transaction history. Then enrich these cohorts with additional data layers. To generate additional revenue, or create targeted campaigns, manage digital inventories across your properties or those of your partners. Combine data from multiple sources, online or offline, first party, second-party, or third-party data. This unified view of data can be used to create digital strategies that work. Use existing or custom Machine Learning models for creating custom segments, audience cohorts, predictive modelling & heuristics.
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Simpli.fi
Simpli.fi's flagship product, the Simplic.fi Programmatic Market Platform, allows for the efficient purchase and targeting of impressions on multiple real time bidding (RTB), advertising exchanges. Simpli.fi allows programmatic marketers to use unstructured data in order to extract unlimited value out of mobile and display advertising. Simpli.fi allows marketers to target, optimize and report on display campaigns at individual data elements. This is similar to local advertisers who can pay for performance search. This increases accuracy and eliminates waste. Simpli.fi is a programmatic marketing solution that's specifically designed for unstructured data. Simpli.fi is the only programmatic marketing solution that uses unstructured data technology. Many of our competitors use generic technology from another vendor. Simpli.fi offers DSP and DMP as well as SSP.
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AdLib DSP
AdLib: The Premium Demand Side Platform For Everyone
Reach your audience on the world's most popular sites, apps, and streaming platforms. No Contracts. No Minimums.
Most marketers struggle to access premium programmatic advertising platforms because of high barriers to entry and complexities that demand a lot of your time and resources.
AdLib removes those barriers and complexities allowing you to easily set up and launch successful programmatic campaigns at scale across all channels.
The AdLib DSP
AdLib offers marketers an easy way to access premium audiences and publishers at scale and across all channels while eliminating the wasted time and money typically spent figuring out the complexities of programmatic marketing.
Manage More Campaigns, Drive Better Outcomes, And Spend Less Time Doing It All!
Campaigns
-Launch In Less Than 60 Seconds
-Maximize Brand Awareness & Growth
Magic Ads
-Clean, Modern, & Authentic Ad Builder
-Outperform Branded Ads by 2x
Dashboard
-24x7 Real-Time Reporting
-Actionable Metrics & Deep Insights
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iGaming Audience Platform
iGaming Audience Platform is a full-service mobile, display and video advertising trading station. Media buyers can plan, buy, and track advertising in real time from the DMP + DSP + AD Server. We can seamlessly transfer data to the DSP using machine learning and big data. This allows for accurate targeting and campaign execution. Delta Big Data allows clients to use the unique reporting capabilities of our Ad Server. Clients can now verify that they have reached their target audiences within the campaign. Delta Projects Audience Station allows you to identify and control your target audience. Your advertising will be more effective if you correctly identify and segment your audience. The Audience Station will help you determine who and when you should target. You can see the behaviour of your iGaming customers, their purchase intent, purchase intentions, product popularity, audience performance, as well as the spending trends.
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Integrations
Company Details
Company:
Inmar
Year Founded:
1980
Headquarters:
United States
Website:
www.owneriq.com/platform-coex
Media
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Product Details
Platforms
SaaS
Type of Training
Documentation
Customer Support
Online
ownerIQ CoEX Features and Options
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