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Description
Stop making assumptions about where to launch, invest, or grow your business. Gini, developed by MyTraffic, serves as your AI-driven partner in location intelligence, tailored for professionals in retail, real estate, and commercial strategy who require swift and accurate insights.
Gini decodes the unique characteristics of any physical site throughout Europe. It consolidates vital information, including footfall patterns, visitor demographics, trade area assessments, competitor analysis, vehicle traffic, and catchment area visualization, providing you with clear guidance on your next steps—no advanced data science expertise needed.
Leverage Gini by MyTraffic for:
- Footfall and traffic analysis: discover how many individuals pass by, enter, or linger at any address in Europe.
- Visitor profiling: gain insights into the socio-demographic characteristics, behaviors, and origins of visitors.
- Catchment area mapping: visualize the geographic reach and competitive landscape of any specific location.
- Market benchmarking: assess and compare various streets, shopping centers, or retail zones across Europe.
- Site selection: thoroughly evaluate potential locations before making any commitments.
With Gini, you can make informed decisions that drive your business forward.
Description
Proxi.cloud is innovating marketing solutions by leveraging proximity and geolocation technologies. They offer a software development kit that enhances the functionality of clients' applications, allowing for communication and analytics services driven by location-based data. The goal is to empower clients with a comprehensive platform for managing proximity marketing efforts through various technologies, including geofencing, Wi-Fi, and beacons.
Their advanced technology significantly boosts customer foot traffic and allows for thorough measurement at each phase of the process. By utilizing their mobile solutions, Proxi.cloud fosters user engagement through dynamic push notifications and personalized in-app communication, effectively linking the online and offline experiences of users within a mobile app.
In addition, Proxi.cloud provides clients with valuable insights regarding consumer footfall, brand loyalty, and the ROPO (Research Online, Purchase Offline) effect, positioning their platform as a critical conduit between the digital and physical realms. This integration not only enhances marketing strategies but also offers clients a deeper understanding of their customer behaviors and preferences.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
No details available.
Integrations
No details available.
Pricing Details
Free
Free Trial
Free Version
Pricing Details
$1000 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
MyTraffic
Founded
2016
Country
France
Website
mytraffic.io
Vendor Details
Company Name
Proxi.cloud
Founded
2016
Country
Poland
Website
proxi.cloud/technology/
Product Features
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Product Features
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi
Mobile Marketing
Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win