Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

For many companies, the CRM system fails to indicate where their web leads originate, which can lead to significant expenditure on unproductive leads that fail to convert. Relying solely on the number of form submissions isn't sufficient, as various traffic sources can yield clients of vastly differing quality. One particular channel might bring in a few high-value, long-term customers, whereas another could result in a flood of unqualified prospects. To truly assess the effectiveness of a marketing strategy, it's essential to monitor the revenue generated from each initiative. This means evaluating the monetary impact of all campaigns and channels, including the first-click, last-click, and everything in between. By focusing your investment exclusively on channels that actually contribute to sales, you can optimize your marketing budget and achieve better results. Thus, understanding the source of your leads can significantly enhance your overall marketing strategy.

Description

Gain a comprehensive understanding of your data to enhance your entire marketing funnel effectively. It’s crucial to avoid making ad spend decisions without proper insights. Focus your investment on campaigns that demonstrate a high return on ad spend (ROAS) and can be substantiated with evidence. Ensure you have clear visibility into top-of-funnel (TOF) and middle-of-funnel (MOF) clicks that contribute to final sales conversions. Utilize real-time conversion data that correlates with your ad expenditures. Determine where to allocate resources to attract cold traffic, particularly when ad platforms fail to provide accurate measurements. Analyze which cold traffic sources, campaigns, audiences, and advertisements yield future customer lifetime value at a sustainable ROAS. Maintain real-time access to customer relationship management (CRM) and sales conversions, along with same-day ROAS insights. Investigate whether Facebook videos and bottom-of-funnel (BOF) ads influence your sales, even in the absence of direct clicks. Establish confidence in the impact of views and gain clarity into the bottom-of-funnel interactions. Identify the crucial clicks that precede the last click, allowing for continued investment in essential feeder campaigns that lead to the ultimate conversion. Wicked Reports offers in-depth analysis of your CRM and shopping cart conversions to accurately assess cold traffic conversion timelines and enhance your marketing strategy. This comprehensive approach will empower your decision-making process and drive more effective advertising outcomes.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Mailchimp
AWeber
Axis LMS
Bing
Bitrix24
Freshsales
HubSpot CMS Hub
Insightly
Ninja Forms
Odoo
Sage CRM
Salesboom CRM
Salesforce
Salesforce Marketing Cloud Account Engagement
Shopify
Streak
Teamgate CRM
Teamleader
vcita

Integrations

Mailchimp
AWeber
Axis LMS
Bing
Bitrix24
Freshsales
HubSpot CMS Hub
Insightly
Ninja Forms
Odoo
Sage CRM
Salesboom CRM
Salesforce
Salesforce Marketing Cloud Account Engagement
Shopify
Streak
Teamgate CRM
Teamleader
vcita

Pricing Details

$97 per month
Free Trial
Free Version

Pricing Details

$250 one-time payment
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

GA Connector

Country

Ukraine

Website

gaconnector.com

Vendor Details

Company Name

Wicked Reports

Country

United States

Website

www.wickedreports.com

Product Features

Integration

Dashboard
ETL - Extract / Transform / Load
Metadata Management
Multiple Data Sources
Web Services

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Alternatives

Alternatives

Airbridge Reviews

Airbridge

AB180