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Average Ratings 0 Ratings
Description
Freestar serves as a monetization and advertising technology partner aimed at assisting digital publishers, ecommerce platforms, and mobile applications in enhancing their revenue through sophisticated programmatic header bidding and yield-optimization strategies. The company provides a comprehensive service suite that includes a high-performance header bidding wrapper known for its swift bid responses and unique flooring algorithms, a lightweight SDK for mobile app mediation, support for AMP, client-side and server-side demand integrations, and a centralized dashboard that delivers real-time reporting and actionable insights at the page level. In addition to its technological offerings, Freestar combines this with personalized account management, offering publishers a tailored ad stack, expert support in ad operations, guidance on traffic and SEO, and specialized yield management to streamline processes while increasing CPMs and fill rates. By leveraging advanced big data analytics and machine learning, Freestar continuously optimizes the “ideal ad stack” and implements dynamic flooring strategies to enhance performance. This integration of technology with hands-on support ensures that publishers can focus on their core operations while maximizing their advertising potential.
Description
Prebid is an open-source solution that provides a range of tools aimed at assisting publishers in integrating header bidding into their websites and applications. Among its offerings are Prebid.js, Prebid Server, and Prebid Mobile, which enable publishers to surpass conventional waterfall models and maximize their programmatic advertising revenues. By fostering increased competition for ad inventory, Prebid’s adaptable and scalable solutions significantly boost monetization efforts. Furthermore, the platform prioritizes user privacy with initiatives such as Shared ID, ensuring that user data is handled responsibly. Additionally, Prebid benefits from a vibrant community that fosters ongoing development and support, connecting a worldwide network of advertising technology experts. This collaborative environment not only enhances the platform’s capabilities but also keeps it aligned with the latest industry trends and challenges.
API Access
Has API
API Access
Has API
Integrations
Magnite
Adloox
Amazon
Amazon Transparent Ad Marketplace (TAM)
AppLovin
Confiant
Criteo
Crystall.io
Google AdMob
InMobi
Integrations
Magnite
Adloox
Amazon
Amazon Transparent Ad Marketplace (TAM)
AppLovin
Confiant
Criteo
Crystall.io
Google AdMob
InMobi
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
Free
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Freestar
Founded
2015
Country
United States
Website
freestar.com
Vendor Details
Company Name
Prebid
Founded
2015
Country
United States
Website
prebid.org