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Description

Extellio can be used to monitor, investigate, and improve user experience, conversions, and user journeys on online services and websites. Extellio offers GDPR-safe analytics and smart surveys, heatmaps and session recordings all in one place, connected to a powerful analytical engine. You can combine the different data sources to create very specific segments or funnels based on both survey and analytics data. This allows you to understand, follow and improve the user journeys that are important to you and your company. Combining behavioral and experience data provides deeper and more meaningful insights that can be used to make informed decisions.

Description

Enhancing your website's design is crucial for helping visitors easily locate what they seek or discover your most promoted products. To boost your website's conversion rate, it's beneficial to analyze conversion trends based on the time of day and week. Providing pertinent content while managing click data will allow you to refine links to your offerings and identify sudden surges in product popularity. Additionally, adapting the length and layout of pages according to user behavior is essential. It's important to determine the best placement for advertisements and call-to-action elements, as insights gained from these methods can lead to significant improvements in conversion rates. Utilizing tools like Gemius HeatMap can streamline this process by analyzing visitor clicks and scrolling patterns, generating various reports such as LinkMap, ClickMap, ScrollMap, Articles & Author Effectiveness, and insights into traffic sources and social media engagement. Ultimately, prioritizing a user-friendly and uncluttered website experience will contribute to higher visitor satisfaction and increased conversions. By implementing these strategies, you can foster a more engaging environment that effectively meets the needs of your audience.