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Description

Boost your advertising return on investment by effectively utilizing the most suitable traffic sources. Our extensive network generates over a billion impressions each day, and in contrast to other platforms, the impressions we offer at Etology come from individuals who are already engaged with products or services that align with your advertising goals. There's no point in displaying video site ads to users who don't invest in anything, nor is it effective to promote dating offers to audiences on irrelevant sites. By customizing each ad purchase and choosing precise placements, you can ensure that the right advertisement reaches the right consumer. This strategy not only enhances customer engagement with ads that genuinely interest them but also leads to tangible sales for you. We continuously onboard new publishers through a meticulous vetting process, which helps preserve the quality and reliability of our platform. The reputable publishers in our network drive traffic across various operating systems, geographic areas, time zones, mobile devices, carriers, and social demographics, ensuring a diverse reach. By leveraging these resources, advertisers can achieve superior results and foster meaningful connections with their target audience.

Description

Google AdX, which was previously known as DoubleClick Ad Exchange, is a platform for programmatic advertising that facilitates the real-time sale of ad inventory by publishers to various advertisers and ad networks. It operates on a real-time bidding (RTB) model, where the pricing for each ad impression is determined through an auction process, allowing advertisers to vie for the chance to showcase their advertisements on the websites of publishers. As one of the most significant and widely utilized ad exchanges globally, Google AdX provides numerous advantages for publishers, such as: A diverse array of advertisers: By collaborating with a broad spectrum of advertisers, including well-known brands, agencies, and advertising networks, AdX enables publishers to tap into a much more extensive demand than they could independently achieve. Increased revenue opportunities: The RTB mechanism employed by AdX guarantees that publishers are paid the highest possible rates for their advertising inventory, thus maximizing their earnings potential. Moreover, this competitive bidding environment often leads to enhanced profitability for publishers over time.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AgencyPlatform
Blockthrough
Fleece AI
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount

Integrations

AgencyPlatform
Blockthrough
Fleece AI
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Etology

Founded

2005

Country

United State

Website

www.etology.com/advertisers/

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

google.com

Product Features

Alternatives

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