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Average Ratings 14 Ratings

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ease
features
design
support

Description

Equativ stands out as a prominent independent company in the advertising technology sector, offering a wide range of solutions tailored for both advertisers and publishers. Established in 2001 and based in Paris, France, with a notable branch in New York, Equativ provides an all-in-one platform featuring an ad server, supply-side platform (SSP), and demand-side platform (DSP). This cohesive strategy allows clients to efficiently oversee and enhance their digital advertising efforts across multiple channels and formats. In June 2024, the company joined forces with Sharethrough, resulting in the formation of one of the largest independent advertising platforms globally and significantly boosting its market presence. Equativ is dedicated to principles of transparency, privacy, and sustainability, consistently pushing the boundaries of innovation within the digital advertising landscape. By doing so, they empower their clients to achieve substantial results while prioritizing the rights of consumers in the process. Ultimately, Equativ's evolution reflects its commitment to adapting to the ever-changing dynamics of the advertising industry.

Description

We want to usher in a new era of digital media where consumers, content creators and brands can all engage in meaningful and positive ways. Keep up-to-date with industry trends by reading our ad tech blog and programmatic blog. Learn our native advertising tips and tricks. MGID is one the first native performance advertising platforms in the world. It services thousands of publishers and millions of news stories each day. This allows advertisers to target consumer interests without disrupting their online experience. MGID's performance-driven approach ensures that customers' websites are visited by relevant, engaged, and genuinely interested visitors. This increases traffic and revenue, while maintaining the quality and relevance online users demand. MGID was established in 2008 and has been providing quality content distribution to entertainment and lifestyle publishers around the world.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

ASTRAD DSP
CPV Lab Pro
Commanders Act
DV Publisher Suite
EZmob
Eyeota
FuseCommander
Illuma
MINT
Madyourself
ParkAve
Plat
SpyOver
SpyPush
TrustCommander
Voluum

Integrations

ASTRAD DSP
CPV Lab Pro
Commanders Act
DV Publisher Suite
EZmob
Eyeota
FuseCommander
Illuma
MINT
Madyourself
ParkAve
Plat
SpyOver
SpyPush
TrustCommander
Voluum

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Equativ

Founded

2001

Country

France

Website

www.equativ.com

Vendor Details

Company Name

MGID

Founded

2008

Country

United States

Website

www.mgid.com

Product Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

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