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True Fit

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Description

Online shoppers can make informed purchasing decisions because they can accurately compare size, fit, and style just like they would in a physical shop. As there are no chances of a wrong size, fit, or style being returned, online shoppers can make better buying decisions and have lower return rates. You can dramatically reduce returns by offering a unique "try-before-you buy" experience. Online shoppers have the ability to view your products in 3D, and inspect them from all angles. AR-enabled views allow shoppers to place items in their own space. They can also gauge the size, style, and color of the items. AR-enabled online shops are preferred by customers. Customers are more likely convert if they can interact with AR-enabled 3D products. Customers who are able to visualize the products in their space with accuracy will buy more items without hesitation, which leads to a higher average order value for retailers. AR reduces returns by reducing the possibility of mismatches, wrong sizes, or colors.

Description

True Fit is a sophisticated platform focused on data-driven personalization for retailers in the footwear and apparel sectors, adept at interpreting individual style, fit, and size preferences for each consumer, shoe, and clothing item. Its extensive Fashion Genome represents the most thorough collection of data in the nearly $2 trillion global market for apparel and footwear. By integrating manufacturing design information from a multitude of leading brands, anonymized order data from numerous top retailers, and personal preference insights from millions of True Fit users, along with data from hundreds of millions of anonymous shoppers, it intricately connects the specific style, fit, size, and other technical characteristics of various clothing and footwear options to the nuanced style choices and purchasing habits of millions of distinct consumers. By employing APIs, software, and advanced intelligence fueled by this unparalleled fashion data set, retailers can enhance their entire personalization framework, ultimately equipping them and their software partners with fresh, actionable insights to better serve their customers. This innovation not only revolutionizes how retailers approach personalization but also fosters a deeper connection with their clientele, enhancing overall shopping experiences.