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Description

ValueCloud® offers a robust framework and repository designed to store and analyze critical customer value information, transforming it into actionable insights and valuable assets that can be utilized by various teams within the organization, including product managers, marketers, sales personnel, value engineers, professional services, and customer success teams. Understanding customer value is essential and represents the next necessary advancement in Customer Relationship Management, as authentic relationships with customers hinge entirely on the perceived value offered. However, existing CRM systems and other business platforms lack the functionality needed for effective customer value management. We assert that any organization aiming to transition to higher value and higher margin business models must treat customer value as a crucial strategic asset, which will not only foster competitive differentiation but also enrich discussions, establish trusted advisor relationships, and ultimately drive improved business outcomes. A focus on customer value management will enable companies to navigate the complexities of modern markets more effectively.

Description

Empower clients to chart their own course with the capabilities of SAP Marketing Cloud, ensuring that your CRM objectives are met. Increase revenue by allowing customers the opportunity to explore, connect, and purchase at their leisure. Enhance your marketing team's efficiency by utilizing comprehensive insights into customer preferences and requirements. Merge experiential and operational information to create a unified and detailed perspective of your clientele. Break down silos within your organization to fully leverage the potential of customer data. Acquire a deeper understanding of customer motivations to foresee their actions and preferences. Quickly spot emerging trends and uncover niche customer segments to effectively tailor your marketing approach. Strengthen customer loyalty and foster meaningful relationships through improved insights and responsiveness. Employ real-time business intelligence for speedy evaluations and assured decision-making throughout the organization, all while enhancing customer satisfaction and refining your marketing effectiveness. By doing so, you will not only enrich customer experiences but also position your business for sustained growth.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Salesforce
Aprimo
Bluecore
CELUM
Cloud4Wi
Indent
Inxmail
Knak
MSIGHTS
Microsoft Dynamics 365
NetSuite
Nexoya
SAP CRM
SAP Sales Cloud
SAP Store
Totango
Workato
Yotpo
Zoho CRM

Integrations

Salesforce
Aprimo
Bluecore
CELUM
Cloud4Wi
Indent
Inxmail
Knak
MSIGHTS
Microsoft Dynamics 365
NetSuite
Nexoya
SAP CRM
SAP Sales Cloud
SAP Store
Totango
Workato
Yotpo
Zoho CRM

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

DecisionLink

Founded

1995

Country

United States

Website

www.decisionlink.com/products/

Vendor Details

Company Name

SAP

Founded

1972

Country

Germany

Website

www.sap.com/products/crm/marketing.html

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Product Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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