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Average Ratings 0 Ratings

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Description

DealerRock is a fast, intuitive, cloud-native dealer management system tailored exclusively for marine and RV dealerships. Designed to simplify and optimize every aspect of dealership operations, DealerRock covers inventory tracking, lead management, deal structuring, and service scheduling within one unified platform. It avoids the complexity and outdated designs of traditional auto dealership software by focusing on the unique needs of marine and RV sellers. The platform features real-time reporting and user-friendly dashboards that empower teams to boost sales and streamline workflows. DealerRock removes the need for clunky third-party add-ons by offering integrated tools built specifically for this market. Its clean, modern design ensures a smooth experience without the legacy issues of older systems. Dealers can rely on DealerRock to improve efficiency and customer service without the hassle of irrelevant features. Overall, it’s a DMS that marine and RV dealers actually want to use.

Description

DealerVLO is an innovative cloud-based dealer management system (DMS) and customer relationship management (CRM) tool designed specifically for independent and buy-here-pay-here used-car dealerships, developed by an active dealer in Massachusetts who utilizes it for his own operations. With a single login, users can access comprehensive features including VIN-decoded inventory management, a secure customer CRM, a deal jacket that provides real-time calculations for taxes and payments, and automated completion of title and registration forms for all 50 states, along with integrated e-signatures that come with an ESIGN/UETA audit trail. Additionally, it offers insights into reconditioning expenses, a buy-here-pay-here payment ledger, detailed sales reports, profit and loss statements, AI-driven pricing recommendations, enhanced photo features, and automated inventory feeds to popular platforms like CarGurus, Autotrader, Cars.com, and Facebook, as well as a customizable dealership website hosted on your own domain complete with a lead inbox. All of this is available for a flat fee of just $29 per month per dealership, allowing unlimited users, deals, and inventory without any setup costs, user-based charges, per-module fees, or contract obligations; there's even a 14-day free trial to get started. This straightforward pricing structure makes it easy for dealers to focus on their business without worrying about hidden costs.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Autotrader No 
CarGurus No 
Cars.com No 
Facebook Marketplace No 
Marina Edge Pro Yes 
Marina Mate Pro Yes 
QuickBooks Desktop Pro Yes 
QuickBooks Online Yes 
Stripe Yes 
Twilio Yes 

Integrations

Autotrader Yes 
CarGurus Yes 
Cars.com Yes 
Facebook Marketplace Yes 
Marina Edge Pro No 
Marina Mate Pro No 
QuickBooks Desktop Pro No 
QuickBooks Online No 
Stripe No 
Twilio No 

Pricing Details

$390/month
Monthly and Annual pricing options available
Free Trial No 
Free Version No 

Pricing Details

$29/month
One plan, every feature included: $29/month flat per dealership, billed monthly. Unlimited users, deals, and inventory. No setup fee, no per-user, per-module, or per-signature fees, no contract; cancel any time. 14-day free trial; nothing is charged until day 14.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

DealerRock

Founded

2018

Country

United States

Website

www.dealerrock.com

Vendor Details

Company Name

DealerVLO

Founded

2026

Country

Tewksbury, Massachusetts, United States

Website

www.dealervlo.com

Product Features

Dealership Management

Accounting Yes 
Auto Dealerships No 
Collections Management No 
Contact Database Yes 
Customer Database Yes 
Document Management Yes 
Equipment Dealerships No 
F&I Management No 
Financing Management No 
Form Printing Yes 
Lease Management No 
Marine Dealerships Yes 
Online Inventory Yes 
Parts Management Yes 
Powersports Dealerships No 
RV Dealerships Yes 
Service Department Yes 
Trailer Dealerships No 
Used Car Dealerships No 
Website Integration Yes 

Product Features

Auto Dealer

Accounting No 
Buy-Here-Pay-Here Yes 
Collections Management No 
Contact Database Yes 
Customer Database Yes 
Document Management Yes 
F&I Management Yes 
Financing Management Yes 
Form Printing Yes 
Inventory Management Yes 
Lease Management No 
New Car Dealer No 
New Car Lot No 
Online Inventory Yes 
Parts Management No 
Sales Management Yes 
Service Department No 
Used Car Lot Yes 
Website Integration Yes 

Dealership Management

Accounting No 
Auto Dealerships Yes 
Collections Management No 
Contact Database Yes 
Customer Database Yes 
Document Management Yes 
Equipment Dealerships No 
F&I Management Yes 
Financing Management Yes 
Form Printing Yes 
Lease Management No 
Marine Dealerships No 
Online Inventory Yes 
Parts Management No 
Powersports Dealerships No 
RV Dealerships No 
Service Department No 
Trailer Dealerships No 
Used Car Dealerships Yes 
Website Integration Yes 

Alternatives

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Astra Marine DMS

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