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Description

Leverage our innovative, self-optimizing, and practical Customer Data Platform (CDP) to integrate your entire marketing framework, fostering personalized automated interactions with each unique visitor, and witness the growth of your business! Founded by professionals in marketing, Datatrics truly understands your needs and desires. Throughout the years, we have adapted and improved based on insights from our clients and collaborators. Explore what we can offer. Like many organizations today, yours probably holds a wealth of customer data – perhaps even more than you are aware of. However, harnessing this information effectively can often present a challenge. This is exactly where Datatrics steps in. Our CDP seamlessly gathers data from various internal and external sources, consolidating it into a single location. We ensure the data is pristine by correcting or eliminating any incomplete, inaccurate, or unnecessary information, and we organize it to make it primed for insightful analysis, empowering your marketing strategies even further. Together, we can transform raw data into actionable insights that drive your business forward.

Description

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AdRoll No 
CorralData No 
Crisp No 
FirstQuadrant No 
HappyFox Chat No 
Hotjar No 
Iteratively No 
Lago No 
Mailchimp No 
Mapp Marketing Cloud No 
Meya No 
Nightfall No 
Optimal UX No 
Orb No 
Orbit Hunt No 
Ours Privacy No 
Stripe No 
Transcend No 
Unify No 
mabl No 

Integrations

AdRoll Yes 
CorralData Yes 
Crisp Yes 
FirstQuadrant Yes 
HappyFox Chat Yes 
Hotjar Yes 
Iteratively Yes 
Lago Yes 
Mailchimp Yes 
Mapp Marketing Cloud Yes 
Meya Yes 
Nightfall Yes 
Optimal UX Yes 
Orb Yes 
Orbit Hunt Yes 
Ours Privacy Yes 
Stripe Yes 
Transcend Yes 
Unify Yes 
mabl Yes 

Pricing Details

$586 per month
Free Trial Yes 
Free Version No 

Pricing Details

$120 per month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Datatrics

Founded

2012

Country

Netherlands

Website

www.datatrics.com

Vendor Details

Company Name

Twilio

Founded

2011

Country

United States

Website

segment.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking No 
Prospecting Tools No 
Target Account Identification Yes 

Consent Management Platforms

Additional Users / Permissions No 
Automatic Cookie-Blocking No 
CCPA Compliance No 
CMS Integration No 
Cookie Crawling No 
Design/Branding Customization No 
Fingerprinting No 
GDPR Compliance No 
IAB Compliance No 
Reporting / Analytics No 
Responsive Design No 
Subdomains Compatibility No 
Tag Manager Integration No 
Whitelabel Solution No 

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Data Governance

Access Control No 
Data Discovery No 
Data Mapping No 
Data Profiling No 
Deletion Management No 
Email Management No 
Policy Management No 
Process Management No 
Roles Management No 
Storage Management No 

Data Management

Customer Data Yes 
Data Analysis Yes 
Data Capture Yes 
Data Integration Yes 
Data Migration Yes 
Data Quality Control Yes 
Data Security Yes 
Information Governance Yes 
Master Data Management Yes 
Match & Merge Yes 

Data Privacy Management

Access Control No 
CCPA Compliance No 
Consent Management No 
Data Mapping No 
GDPR Compliance No 
Incident Management No 
PIA / DPIA No 
Policy Management No 
Risk Management No 
Sensitive Data Identification No 

Data Quality

Address Validation No 
Data Deduplication Yes 
Data Discovery Yes 
Data Profililng Yes 
Master Data Management Yes 
Match & Merge Yes 
Metadata Management No 

eCommerce

CRM No 
Catalog Management No 
Channel Management No 
Customer Accounts No 
Data Security No 
Email Marketing No 
Inventory Management No 
Kitting No 
Loyalty Program No 
Mobile Access No 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management No 
Returns Management No 
Reviews Management No 
SEO Management No 
Shopping Cart No 
Templates No 

Master Data Management

Data Governance Yes 
Data Masking Yes 
Data Source Integrations Yes 
Hierarchy Management No 
Match & Merge Yes 
Metadata Management No 
Multi-Domain Yes 
Process Management Yes 
Relationship Mapping Yes 
Visualization No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing Yes 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics No 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management Yes 
Recommendation Engine Yes 
Website Personalization Yes 

Product Analytics

Attribution No 
Automatic Data Capture No 
Churn Reporting No 
Customer Feedback Collection No 
Customer Guidance No 
Customer Journey Analytics No 
Data Export No 
Data History Retention No 
Data Labeling No 
Product Engagement Scoring No 
Real-Time Data Analysis No 
Touchpoint Analytics No 
User Segmentation No 

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