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News Exposure

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Description

The essence of direct response has been unveiled through groundbreaking advancements. Experts from different continents have joined forces to develop a sophisticated system that provides round-the-clock surveillance of national cable networks. Similar to identifying a unique DNA strand, advanced automated technology scrutinizes the digital characteristics of every advertisement and program, pinpointing new brand-direct opportunities alongside direct spots and infomercials. Utilizing patented pattern recognition technology, it efficiently records each instance a spot or infomercial is broadcasted. This innovative ACR solution is the first to observe commercial-grade network feeds while adhering to DPI regulations. With real-time data at your fingertips, airings are reported for both national and DPI breaks without the prolonged wait—now you can receive airing data in mere minutes! (This includes all formats, such as 5 and 28.5 minutes). It captures every airing with an option for Live Online Playback across a total of 130 networks. Additionally, detailed information such as Phone, URL, and ROS Daypart is available for each airing, allowing you to distinguish between which National Cable Spots are broadcasted in DPI compared to National Breaks, thus providing a comprehensive overview of the landscape. The ability to access such precise data in real time revolutionizes how advertisers and networks evaluate their strategies.

Description

News Exposure is a company that focuses on delivering digital content solutions, including media research, monitoring, press release distribution, and analysis. It pioneered the first HD digital archive in the media monitoring sector, with materials available from as far back as 2004. Businesses throughout the United States trust News Exposure for its superior content and exceptional customer support in the industry. Our agency specializes in news monitoring, enabling you to amplify your message, track coverage related to your organization, navigate crises, assess the worth of your earned media, and much more. We effectively gather information nationwide, ensuring that whether your news is localized or has a broader reach, we provide comprehensive support. With access to an extensive array of media outlets—spanning online, television, radio, and print—across every US market, our knowledge and expertise surpass that of our competitors, especially in the realm of broadcast monitoring. Furthermore, our dedicated team of editors guarantees that clients receive meticulously polished and professionally enhanced news clips, ensuring the highest quality representation of their stories. This commitment to excellence sets us apart in a competitive field.