Compare Conductor vs. ContentMX Cloud

Conductor is the best-in-class content marketing and search technology, combined with expert strategy services. Our platform gives you deep insight into search intent and empowers you to take action across digital channels. Conductor is more than just a platform. We are a partner dedicated to your digital marketing success. Our dedicated Customer Success team offers expert support and strategic guidance as well as assistance with execution.

For many channel marketers, the ongoing challenge lies in discovering innovative methods to capture their partners' focus and enhance their sales performance. This often leads to the development of various marketing and training materials, which are subsequently uploaded to partner-centric websites and portals. While tracking metrics like "asset downloads" may seem like a measure of success, it fails to provide insight into whether partners are effectively utilizing the supplied content in their markets or generating leads from it. This conventional strategy of partner marketing, which has persisted for over ten years, still heavily depends on the distribution of static assets across web portals and content libraries, often resulting in partners spending excessive time navigating these resources only to abandon them. The "campaign in a box" concept has not rectified this issue, as partners frequently lack the time and resources to actively search for, customize, and implement new materials. Consequently, they often find themselves trapped in a metaphorical box or lost within the portal, leading to your carefully crafted marketing assets and training tools going to waste. The disconnect between content creation and partner engagement ultimately undermines the effectiveness of these resources.