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features
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Description

ClimbinSearch is an integrated marketing performance platform that consolidates media planning, reporting, search analytics, and automated SEA SEO cannibalization testing into a single cohesive system. By linking Google Ads, Meta Ads, GA4, and Google Search Console, it ensures that media plans, dashboards, and search insights are consistently updated and aligned. Teams leverage ClimbinSearch for quicker budget planning and approvals, monitoring the difference between planned and achieved outcomes, standardizing reports across various channels, and transforming search data into actionable decisions, which encompass keyword overlap diagnostics and managed incrementality tests when both paid and organic strategies are in competition. Additionally, this platform enhances collaboration among team members by providing real-time data and insights that drive more informed marketing strategies.

Description

Stella is a platform designed for marketing measurement, providing marketers with robust, scientifically validated insights into which advertisements, campaigns, and media channels effectively contribute to increased revenue. The platform is equipped with three primary tools: Incrementality Testing, Always-On Incrementality, and Media Mix Modeling (MMM). Through Incrementality Testing, Stella conducts geo-holdout studies, also known as inverse holdouts, to evaluate performance differences between test and control areas, effectively isolating the causal effects of advertisements as opposed to relying solely on attribution methods. This tool simplifies complex statistical processes, including causal inference and confidence intervals, allowing users to understand the potential outcomes without a specific campaign, thus uncovering the genuine “lift” attributed to each advertisement. Furthermore, its Media Mix Modeling feature employs a unique Bayesian approach to dissect historical marketing expenditures and various external influences, such as seasonality and promotional events, to assess the contribution of each channel to overall sales effectively. By leveraging these advanced methodologies, Stella empowers marketers to make informed decisions based on accurate data analysis.

API Access

Has API

API Access

Has API

Screenshots View All

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Screenshots View All

Integrations

Amazon
Google Cloud Platform
Meta AI
Shopify
Snowflake

Integrations

Amazon
Google Cloud Platform
Meta AI
Shopify
Snowflake

Pricing Details

$0
Free Trial
Free Version

Pricing Details

$2,000 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Red Cat Corporation SRL

Founded

2020

Country

Romania

Website

www.climbinsearch.com

Vendor Details

Company Name

Stella

Country

United States

Website

www.stellaheystella.com

Product Features

Product Features

Alternatives

Alternatives