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features
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support

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Description

Taking a random shot with your marketing strategies often leads to more harm than good, as it increases the chances of misfiring rather than achieving desired results. To enhance effectiveness and ensure you hit your goals, it's crucial to identify which campaigns yield the best return on investment. Our call attribution analytics provide the ability to collect call data from both the United States and Canada, linking it to the specific advertisement, keyword, and referring website that brought in the lead, allowing you to comprehensively assess which expenditures are yielding the most significant results, both in digital and traditional realms. In essence, ClickPath meticulously tracks all conversions stemming from your online marketing efforts, including phone interactions, and connects them to the precise keyword or advertisement source. As a recognized leader in online-to-offline ad attribution solutions, ClickPath offers exceptional insight into your overall conversion effectiveness, empowering you to optimize your marketing budget more intelligently. By leveraging this powerful tool, you can maximize your advertising efficiency and ensure that every dollar spent is working towards your strategic objectives.

Description

Quality Score is summed up at the account level, providing a quick overview of your performance. By examining the elements that affect Quality Score, you can identify opportunities for optimization. You can also visualize how your keywords and metrics are positioned across the Quality Score spectrum. Campaigns, ad groups, and keywords are categorized into high performers and low performers, giving you a clear starting point for improvement. After conducting keyword research, organizing your keywords into relevant groups is crucial. This strategic grouping ensures that the intent behind a search aligns with the advertisements displayed and the landing pages users visit. Maintaining relevance is essential for the success of your Google Ads campaigns. By effectively categorizing keywords, you guarantee that search queries consistently connect with appropriate ads and corresponding landing pages, ultimately enhancing user experience and engagement. This methodical approach not only increases the efficacy of your ads but also drives more qualified traffic to your site.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Google Ads

Integrations

Google Ads

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$25 per account per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

ClickPath

Founded

1998

Country

United States

Website

www.clickbook.net

Vendor Details

Company Name

TenScores

Founded

2011

Country

Canada

Website

tenscores.com

Product Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Product Features

Alternatives

Alternatives