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Description
Clay is the AI-driven data marketplace and orchestration layer that powers modern go-to-market teams. Clay enables teams to find and qualify prospects with AI agents and intent signals, enrich their CRM with best-in-class accuracy and fill rates from 150+ data providers and AI, and orchestrate GTM workflows such as ABM, outbound, and pre-call meeting notes. Over 5,000+ companies, like OpenAI, Canva, Anthropic, and Rippling, use it to power everything from recurring CRM enrichment to targeted outreach.
Find accounts with a burning need for your product. Analyze your closed-won list of top customers to narrow your ICP and find lookalikes of your best fit customers from multiple sources. Use AI to build the most sophisticated scoring and qualification logic. Continuously source new qualified leads so sales and marketing teams can continue to take actions such as creating Ads or launching outbound.
Enrich with accuracy no single provider can match. Trusted data improves every part of your GTM engine. Clay’s waterfall enrichment approach across 150+ data sources combines multiple providers to result in higher fill rates at lower cost. Automatically run enrichments and sync data directly to your CRM or data warehouse while avoiding duplicates. The results of waterfalling providers speak for themselves: OpenAI doubled their inbound lead enrichment coverage rates and Anthropic tripled their inbound lead match rate.
Orchestrate plays that convert accounts from aware to closed. Score accounts by fit and engagement, then build ABM tiers that move prospects through your funnel. When accounts hit intent thresholds—pricing page visits, job changes, webinar attendance—alert reps instantly or trigger multi-channel campaigns at scale including outbound with Clay’s sequencer.
Description
Lead Formatter is an extension for Google Sheets that streamlines the formatting and optimization of lead lists, thereby improving the efficiency of lead generation and data management processes. By automating essential tasks such as lead cleaning, formatting, segmentation, and enrichment, it allows users to reclaim around 4.6 hours of their time each week. The tool connects with ChatGPT through the user's OpenAI API key, facilitating AI-driven customization for cold email outreach. Users can easily segment their lists based on criteria like country or job title, customize messaging with detailed company descriptions, and incorporate personalized elements such as tailored P.S. lines and pertinent case studies, all within the familiar interface of Google Sheets. Additionally, Lead Formatter supports both manual operations using custom formulas for basic cleaning and formatting, as well as advanced tasks powered by ChatGPT that produce distinctive, personalized content aimed at improving email engagement. This dual functionality makes it a versatile tool for anyone looking to enhance their email marketing efforts.
API Access
Has API
API Access
Has API
Integrations
OpenAI
Adapt
Airtable
Crono
G2
Gong
Google Scholar
HG Insights
HitHorizons
HubSpot CRM
Integrations
OpenAI
Adapt
Airtable
Crono
G2
Gong
Google Scholar
HG Insights
HitHorizons
HubSpot CRM
Pricing Details
$149 per month
Free Trial
Free Version
Pricing Details
$24.99 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Clay
Country
United States
Website
www.clay.com
Vendor Details
Company Name
Lead Formatter
Country
United States
Website
www.leadformatter.com
Product Features
B2B Data
B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data
Lead Generation
Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification
