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Description
Carambola enhances revenue for top-tier publishers by delivering captivating content that actively engages users. Our innovative, interactive content enrichment modules significantly elevate user interaction while simultaneously generating new revenue streams. With our patent-pending technology, we tailor our offerings to perfectly align with the distinctive layout of your site, ensuring optimal presentation of our extensive content library. This user-driven experience is not only visually appealing but also seamlessly integrated, yielding an impressive CPM increase of 25%-45% right from the start. Our solutions are safe, professional, and harmonized with your articles, whether served through DFP or embedded via a single line of JavaScript. Contextual Units can be seamlessly integrated throughout your desktop and mobile pages, providing high-quality, relevant interactive content that feels both native and editorial. Carambola's advanced technology autonomously discerns the context of web pages in real time, employing multiple simultaneous algorithms to identify categories, subjects, personalities, television programs, sports teams, and more, all of which contribute to delivering the most pertinent content to users. As a result, publishers can expect not only increased engagement but also a more tailored user experience that keeps visitors coming back for more.
Description
GumGum, a global media and technology company, specializes in contextual intelligence. Since over a decade we have used our machine learning expertise to extract the value from digital content in the advertising and sports industries. GumGum provides a suite of innovative, future-proof solutions for advertisers. Verity™, the company's contextual advertising platform, understands the meaning of images, text and video online. This allows marketers to place ads precisely and safely where people are most interested. GumGum advertising solutions combine contextual targeting and brand safety intelligence, with proprietary high impact ad formats to deliver industry-leading accuracy, efficiency and performance.
In-game ads allow brands to harness the power and engagement of a global audience.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Carambola
Founded
2014
Country
Israel
Website
www.carambola.com
Vendor Details
Company Name
GumGum
Founded
2007
Country
United States
Website
www.gumgum.com
Product Features
Content Marketing
Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management
Product Features
Content Marketing
Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management
