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features
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support

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Description

Calton Datx is dedicated to transforming audience measurement through advanced, cloud-based analytics solutions. Our mission is to equip media owners, marketers, and advertisers with current, data-informed insights that enhance campaign effectiveness, amplify viewer interaction, and increase return on investment. Utilizing cutting-edge tools and a metrics system powered by artificial intelligence, we bridge the gap between the accuracy of digital analytics and conventional advertising methods. Calton Datx provides a comprehensive analytics suite designed for the evolving landscape of media performance, whether you are assessing vehicle impressions or foot traffic in urban areas. By offering real-time data, personalized dashboards, and geographic intelligence, we convert raw movement data into strategic actions. Brands are now empowered to assess their impact, refine their placement strategies, and confidently demonstrate ROI, all while adapting to the ever-changing consumer landscape. At Calton Datx, we don’t merely track audience movement; we interpret it into media strategies that drive tangible results and foster lasting connections. Our innovative approach ensures that clients remain at the forefront of audience engagement in an increasingly competitive market.

Description

Salyence is an innovative brand measurement platform designed for marketers who seek to move past ineffective click-based attribution and instead focus on tracking the key indicators that influence market share. By consolidating your digital presence into one comprehensive source of truth, it evaluates Share of Search on Google, Social Share of Voice, and AI Share of Recommendation, which reflects visibility across various platforms like ChatGPT and Gemini. Rather than relying on single-prompt assumptions, Salyence executes hundreds of automated testing variations to analyze your brand's visibility on the contemporary digital landscape. It also reveals "ghost competitors," which are lesser-known brands that are gradually capturing your market share without being detected by conventional reporting methods. In conjunction with a series of diagnostic executive emails, Salyence serves as an automated effectiveness advisor, transforming raw data into actionable strategic plans that are suitable for boardroom discussions, enabling you to protect your market position and validate your brand's budget to senior management. It's time to move beyond mere click counting and start assessing the genuine digital presence of your brand in the marketplace. Embrace a new era of brand measurement that prioritizes meaningful insights over outdated metrics.

API Access

Has API

API Access

Has API

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Integrations

No details available.

Integrations

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Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$45/month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Calton Datx

Founded

2022

Country

Philippines

Website

caltondatx.com

Vendor Details

Company Name

Salyence

Founded

2026

Country

Australia

Website

salyence.com

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Alternatives

Alternatives