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Description
For B2B marketing and revenue teams, proving marketing's impact is incredibly difficult when engagement data is siloed across multiple MarTech tools. CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform that unifies all that chaotic data into one trustworthy source of truth. We provide the complete picture marketers need to finally stop defending their marketing efforts (and the marketing budget) and start proving the value marketing adds to the business. CaliberMind gives marketers the confidence to answer, ‘What’s working?’, tell the story of their contribution, and make smarter investments that drive lucrative sales opportunities and accelerate revenue growth.
Description
Roaspy serves as a comprehensive online platform for marketing attribution and ad tracking, tailored for businesses and marketing teams striving to link their paid advertising efforts to leads, sales, and overall revenue generation. By monitoring website visits and important conversion events, it provides valuable insights into campaign performance, return on ad spend, and customer journey analytics through user-friendly dashboards. The platform facilitates attribution reporting specifically for Meta and Google advertising while seamlessly integrating conversion data from various services such as ecommerce, payment processing, booking systems, forms, and customer management tools, including popular options like Stripe, Shopify, PayPal, HubSpot, and GoHighLevel. Additionally, Roaspy features a browser extension that highlights revenue metrics directly within advertising platforms, along with robust functionalities such as server-side tracking, webhooks, team collaboration, and business management capabilities. Marketers and agencies can leverage Roaspy not only to assess campaign results across multiple accounts but also to gain comparative insights into attribution perspectives, enhancing their advertising strategies and decision-making processes. This multifaceted tool empowers users to make data-driven adjustments to their marketing endeavors for improved outcomes.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Google Ads
Yes
HubSpot CRM
Yes
Act-On
Yes
Adobe Marketo Engage
Yes
FreshBooks
No
FullContact
Yes
Gainsight
Yes
Google Analytics
Yes
Google Drive
Yes
Google Sheets
Yes
Integrations
Google Ads
Yes
HubSpot CRM
Yes
Act-On
No
Adobe Marketo Engage
No
FreshBooks
Yes
FullContact
No
Gainsight
No
Google Analytics
No
Google Drive
No
Google Sheets
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$47/month
The Standard plan costs $47 per month and includes the first $1,500 in tracked monthly ad spend. Additional charges are based on tracked ad spend.
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
CaliberMind
Founded
2016
Country
United States
Website
www.calibermind.com
Vendor Details
Company Name
Roaspy
Founded
2025
Country
United States
Website
roaspy.com
Product Features
Account Based Marketing
Analytics
Yes
Campaign Personalization
No
Customer Segmentation
No
Engagement Monitoring
No
Lead Nurturing
No
Lead Scoring
Yes
Progress Tracking
No
Prospecting Tools
No
Target Account Identification
No
Business Intelligence
Ad Hoc Reports
No
Benchmarking
No
Budgeting & Forecasting
No
Dashboard
Yes
Data Analysis
Yes
Key Performance Indicators
Yes
Natural Language Generation (NLG)
No
Performance Metrics
Yes
Predictive Analytics
Yes
Profitability Analysis
No
Strategic Planning
Yes
Trend / Problem Indicators
No
Visual Analytics
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
Yes
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
