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Description
Buzz 3D is a category management and interactive shelf testing platform that enables retailers, FMCG brands and research teams to validate planograms, pricing and assortment decisions before they go live in-store.
It transforms static planograms into interactive 3D shelves that can be embedded into online surveys or used in standalone environments, capturing real shopper behaviour in real time and providing a clear view of likely category performance before committing shelf space.
Built for category managers, retail planners and researchers in retail, CPG and pharma, the platform makes it easy to test planograms, packaging and shelf layouts at scale without physical prototypes. Respondents can zoom, pan, select products and build virtual baskets — all within a browser — with every action recorded and linked back to for analysis.
Planograms are generated automatically from raw data in minutes, and the live Shelf Editor allows users to create, edit and test layouts on demand without external software.
Buzz 3D solves the hidden "3-silo problem" by bringing together planogram creation, interactive shelf testing and behavioural data capture into one seamless workflow, helping teams make faster, more confident category decisions.
Description
NielsenIQ SmartStore provides valuable insights into shopper behavior that enable effective in-store product merchandising, enhance your influence with retailers, and keep you ahead of evolving shopper preferences. It allows you to replicate any in-store shopping scenario in a virtual setting. By utilizing a remote testing system, you can uncover the reasons behind purchasing decisions, equipping you with the necessary data to optimize aisles, departments, shelves, and overall store layouts to boost performance. Experience a revolutionary virtual shopping platform that significantly enhances research in the CPG and FMCG sectors. SmartStore facilitates the creation of highly realistic and engaging three-dimensional, 360-degree store simulations. Additionally, you can leverage immersive testing capabilities that keep you distinct from competitors, ensuring no disruption occurs on the shelf, all backed by solid data to support your strategic recommendations. This comprehensive approach not only empowers brands but also transforms the way retailers engage with their customers in a meaningful way.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
£487
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Buzz 3D
Founded
1996
Country
United Kingdom
Website
web.buzz3d.com
Vendor Details
Company Name
NielsenIQ
Country
United States
Website
nielseniq.com/global/en/solutions/smart-store/