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Description
BrandBuddy, developed by Heera Software, is a specialized platform designed for the management of in-store promoters, catering to brands that prioritize effective retail execution. This solution enables companies to oversee their in-store promoters with greater efficiency, improve visibility at the store level, and facilitate seamless execution across various retail locations.
Integrating features like attendance tracking, task management, order capture, and performance monitoring, this comprehensive in-store retail execution platform streamlines multiple functions into a single cohesive system. Additionally, the Heera in-store promoter application acts as a robust operational engine, guaranteeing that campaigns are executed securely, reliably, and efficiently at the point of sale. By linking planning with field activities through geo-verified attendance and store-specific task execution, it ensures thorough tracking and reporting of promoter performance via an intuitive mobile interface, ultimately enhancing overall brand visibility and effectiveness. Furthermore, this tool serves as an essential resource for brands aiming to optimize their in-store strategies and drive better sales outcomes.
Description
Grassfish helps global brands and retailers create connected, intelligent and engaging experiences across their physical stores.
Grassfish specialises in In-Store Experience Management (IXM), connecting physical stores with the wider digital customer journey by bringing digital touchpoints, content, data and retail systems together in one scalable environment.
At the core of its offering is the Grassfish IXM Platform, designed to orchestrate digital experiences across stores and integrate with systems such as POS, CRM, ERP, PIM and DAM. The platform supports use cases including digital signage, interactive customer experiences, sales enablement, in-store Retail Media and Digital Out-of-Home (DOOH).
Alongside its technology, Grassfish provides strategic expertise in experience strategy, concept design, technical consulting, governance and rollout. The company works with global brands, retailers and an ecosystem of partners to design and operate connected in-store experiences at enterprise scale.
Founded in 2005, Grassfish has over two decades of experience in digital in-store and supports more than 200,000 digital touchpoints for over 1,500 brands. With teams across Europe, Grassfish works with global brands including BMW, Porsche, Co-op UK and Schindler.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
Microsoft Azure
Microsoft Exchange
OPTICON
Qudini
SAP ERP
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
Grassfish offers enterprise software licensing with pricing available upon request. Contact our team for current pricing and licensing details.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Heera Software
Founded
1999
Country
India
Website
heerasoftware.com
Vendor Details
Company Name
Grassfish
Founded
2005
Country
Sweden, Austria, Germany, Norway
Website
www.grassfish.com
Product Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management
Product Features
Digital Signage
Automatic Player Updates
Content Scheduling
Media Library
Multi-Screen Support
Remote Deployment
Remote Display Management
Visual Editor
People Counting
API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring