Compare Bluestar Loyalty vs. Square Loyalty

BlueStar’s customer loyalty initiative is designed to assist small enterprises, retail outlets, dining establishments, and hotels in fostering strong connections with their most valued patrons. It is essential to train your employees to utilize branded promotional resources effectively, ensuring that every customer is enrolled in your rewards initiative. Customers have the option to join by completing an enrollment form or by signing up directly on your website. You can send emails straight from the back office of your loyalty program, allowing you to target specific customers or reach out to larger groups. Additionally, tracking the performance of your communications is straightforward after dispatching your messages. For every $1 a customer spends at your establishment, they earn one point simply by presenting their card or phone number. You have the flexibility to set the reward threshold that dictates when customers earn a reward, and it is advisable to offer rewards that range between 5-15% of the total amount spent, in accordance with your product margins. The process of redeeming rewards is seamless and happens automatically, enhancing the customer experience. This approach not only incentivizes repeat visits but also strengthens customer relationships over time.

Register and incentivize your customers seamlessly through your POS system or Square Online without the need for any extra software or hardware. Starting at just $45 per month, the pricing varies according to the total number of loyalty visits at each site. Businesses using Square Loyalty report a remarkable 26% rise in the frequency of customer visits. You can effortlessly monitor returning customers’ points and reward histories, enabling a more tailored approach to customer engagement through your loyalty program. The Square Dashboard provides insights into metrics such as the total number of loyalty customers, loyalty rewards distribution, and identifies your top loyalty patrons. Additionally, you have the capability to analyze and compare spending and visit patterns between loyalty and non-loyalty customers. Customers receive automated text notifications whenever they earn points or rewards, ensuring they stay informed and keep your business in their thoughts. You can reward customers directly at the point of sale or during online checkout by simply entering their phone number to apply their rewards, enhancing the overall shopping experience. This streamlined process not only benefits customers but also fosters a stronger connection between them and your business.