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ease
features
design
support

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Description

Blue Pure Loyalty® stands out as a premier company in the realm of Loyalty Marketing Technology, dedicated to crafting cutting-edge Loyalty and Incentive Programs tailored for various stakeholders, including end customers, businesses, employees, sports team enthusiasts, and sales channels, all while positively influencing their behavior to drive improved profitability, increased sales, and enhanced satisfaction with our clients' offerings. We specialize in the design, development, operation, and management of administrative processes to ensure the continual enhancement of these programs. Our approach is highly personalized, focusing on the unique needs of our clients and their consumers, employing a Customer-Centric strategy that optimizes both program appeal and profitability. This is achieved through Data-Driven Strategies, which stem from meticulous analysis of data gathered within the Loyalty and Incentive Programs, utilizing sophisticated statistical models from Data Science to significantly boost our clients’ business profitability. Ultimately, our commitment to innovation and effectiveness positions us as a trusted partner for companies looking to elevate their loyalty initiatives.

Description

Open Loyalty is an API-first engine for introducing gamified loyalty programs at scale to increase Customer Lifetime Value. Over the past seven years, we’ve supported 100+ enterprises across 43 countries in building lasting customer relationships through gamification and personalization. Global brands like Heineken, JTI, limango, Intersport, and ALDO trust Open Loyalty’s composable architecture to seamlessly integrate loyalty mechanics into their ecosystems—without the heavy lift of building from scratch. Our value lies in three key pillars: 1) Increasing CLV: Drive lasting customer engagement with gamified loyalty strategies. 2) Maximizing ROI: Reduce reliance on discounts by leveraging engaging, non-margin-eroding tactics. 3) Seamless integration: An API-first design ensures effortless integration into complex tech stacks. As part of the OEX group, with 15 companies, €167.3M in revenue, and €17.7M EBITDA in 2023, Open Loyalty has been recognized by Google and Deloitte for its scalability and enterprise-readiness.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Blue Pure Loyalty

Founded

2005

Country

Mexico

Website

www.bluepureloyalty.com/index.html

Vendor Details

Company Name

Open Loyalty

Founded

2017

Country

Poland

Website

www.openloyalty.io

Product Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Product Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Alternatives

Alternatives