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Description

Enhance your conversion rates and boost engagement while providing timely and relevant product suggestions through unique reinforcement learning features exclusive to Azure. By selecting key content, refining layouts, and tailoring offers with just two API requests, you can seamlessly implement these capabilities. The AI Personalizer, a component of Azure AI Services, serves as an independent personalization tool or as a supplement to your current ranking systems, requiring no prior machine learning knowledge. This allows you to deliver experiences that evolve with customer behavior, leading to improved click-through rates on homepages, the creation of personalized channels, or the fine-tuning of coupon offers and conditions. With the power of AI, you can identify what drives optimal results, ensuring you remain responsive to shifting trends in the market. Unlike traditional recommendation engines that provide a multitude of choices from an extensive catalog, AI Personalizer consistently delivers the top recommendation for each user interaction with your application. Integrating AI Personalizer is straightforward, requiring only two lines of code, and you can easily track prediction accuracy and make adjustments as necessary to enhance user experience continuously. As you leverage this advanced technology, your ability to connect with customers meaningfully will significantly increase, further solidifying your position in the competitive landscape.

Description

Mapp enables marketers to create personalized customer experiences using our advanced SaaS platform, Mapp Marketing Cloud. The platform harnesses the power of AI-driven digital analytics and marketing automation to collect, unify, and analyze customer data, transforming it into actionable insights. This allows businesses to trigger highly targeted campaigns across multiple channels, including email, SMS, app, and websites. With its comprehensive set of tools, Mapp helps marketers optimize their efforts, ensuring that each interaction is relevant and engaging for their customers. The platform's flexibility makes it suitable for businesses of all sizes, empowering them to deliver consistent, personalized experiences at scale. By leveraging Mapp, organizations can deepen customer relationships and increase conversion rates with precision.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Azure AI Services
Crestwood Cloud
Everest
Google Tag Manager
Infobip
Kameleoon
Lytics
Magento
Microsoft Azure
Mitto SMS
Playable
Shopify
Shopware
Trustpilot
Usercentrics
VWO Engage
WordPress
Zapier
optilyz

Integrations

Azure AI Services
Crestwood Cloud
Everest
Google Tag Manager
Infobip
Kameleoon
Lytics
Magento
Microsoft Azure
Mitto SMS
Playable
Shopify
Shopware
Trustpilot
Usercentrics
VWO Engage
WordPress
Zapier
optilyz

Pricing Details

$1 per 1,000 transactions
Free Trial
Free Version

Pricing Details

$3050/month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Microsoft

Founded

1975

Country

United States

Website

azure.microsoft.com/en-us/products/ai-services/ai-personalizer/

Vendor Details

Company Name

Mapp

Founded

2016

Country

United Kingdom

Website

mapp.com

Product Features

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Alternatives

Alternatives

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