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ease
features
design
support

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Description

You can centralize all your assets, manage the entire content lifecycle, from creation to distribution, and get to markets on time and on-brand. You can get a single view of strategy, planning, execution and review across all locations and teams in real-time. This will eliminate the need to do all the work. All your marketing planning, workflows and financials can be managed from one central view. Aprimo is a leader in AI and workflow capabilities. Content atomization supports the entire content lifecycle, from the creative effort to the downstream performance. Aprimo AI streamlines collaboration, optimizes assets, and helps you create richer brand experiences quicker. It generates smart tags, descriptions, and suggests existing content for reuse before you make a request to maximize asset reuse.

Description

Bid farewell to the disorder of marketing, disconnected choices, uncoordinated efforts, unfulfilled timelines, and exhausted teams. Welcome Opal, the solution designed for seamless marketing collaboration. Eliminate barriers and foster transparency regarding campaigns and content throughout your organization. Create a cohesive narrative that resonates with customers at every stage of their journey. Ditch the clutter of spreadsheets, presentations, and email chains in favor of an integrated workspace that enhances team productivity. Experience a revolutionary marketing platform that transforms your approach to planning, content creation, and scheduling. With Opal, brand creators can centralize all their campaigns and channels in one accessible location. Teams utilizing Opal enjoy strong alignment, heightened efficiency, and the ability to perceive their efforts from the customer's viewpoint. Encourage your team to collaborate on strategies effortlessly with Opal’s unrestricted planning environment. Make the shift today and witness the difference a unified platform can bring to your marketing endeavors.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Akamai
Brevo
Contentful
Eloqua
Google Chrome
IBM Aspera
Mailchimp
Optimizely One
PathFactory
SAP Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salsify
Sanity.io
Showell
Slack
Sprinklr
Stacks
Tableau
Templafy
WordPress VIP

Integrations

Akamai
Brevo
Contentful
Eloqua
Google Chrome
IBM Aspera
Mailchimp
Optimizely One
PathFactory
SAP Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salsify
Sanity.io
Showell
Slack
Sprinklr
Stacks
Tableau
Templafy
WordPress VIP

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Aprimo

Founded

1998

Country

United States

Website

www.aprimo.com

Vendor Details

Company Name

Opal

Country

United States

Website

www.workwithopal.com

Product Features

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

Product Features

Content Creation

Advertising Content Creation
Case Study Creation
Collaboration Tools
Content Calendar
Content Creator Marketplace
Content Curation
Content Planning
Content Topic Research
Create Reports
Marketing Content Creation
Quiz Creation
Sales Content Creation
Template Creation
User-Generated Content
Video Content Creation
Visual Content Creation
Written Content Creation

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Alternatives

Alternatives