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support

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Description

You can centralize all your assets, manage the entire content lifecycle, from creation to distribution, and get to markets on time and on-brand. You can get a single view of strategy, planning, execution and review across all locations and teams in real-time. This will eliminate the need to do all the work. All your marketing planning, workflows and financials can be managed from one central view. Aprimo is a leader in AI and workflow capabilities. Content atomization supports the entire content lifecycle, from the creative effort to the downstream performance. Aprimo AI streamlines collaboration, optimizes assets, and helps you create richer brand experiences quicker. It generates smart tags, descriptions, and suggests existing content for reuse before you make a request to maximize asset reuse.

Description

We are a cloud-based resource, project and collaboration management platform that was specifically designed for marketers. MRMcentral allows marketing departments to manage all their brand assets and materials, as well the people who use them, using one tool. You can centralize all activities and get real-time information about the status of marketing campaigns or projects. MRMcentral's DAM makes it easy and quick to organize all of your digital assets. Our solution is designed for marketing teams to increase efficiency and effectiveness, maximizing their most valuable resources: time, money, content, and people.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Akeneo PIM Yes 
Brightcove Yes 
CI HUB Yes 
Canva Yes 
Float Yes 
Google Chrome Yes 
Hootsuite Yes 
Ion Yes 
Liferay DXP Yes 
Mailchimp Yes 
Microsoft Outlook Yes 
Oracle Fusion Cloud ERP Yes 
Red Marker Yes 
Rights Cloud Yes 
SAP ERP Yes 
SAP Marketing Cloud Yes 
Slack Yes 
Smint.io Yes 
Trello Yes 
Umbraco Yes 

Integrations

Akeneo PIM No 
Brightcove No 
CI HUB No 
Canva No 
Float No 
Google Chrome No 
Hootsuite No 
Ion No 
Liferay DXP No 
Mailchimp No 
Microsoft Outlook No 
Oracle Fusion Cloud ERP No 
Red Marker No 
Rights Cloud No 
SAP ERP No 
SAP Marketing Cloud No 
Slack No 
Smint.io No 
Trello No 
Umbraco No 

Pricing Details

Contact us for your personalized quote.
Free Trial Yes 
Free Version No 

Pricing Details

$50 per month per user
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Aprimo

Founded

1998

Country

United States

Website

www.aprimo.com

Vendor Details

Company Name

BHTU

Founded

2018

Country

United States

Website

mrmcentral.com

Product Features

Digital Asset Management

Asset Categorization Yes 
Asset Library Yes 
Asset Sharing Yes 
Brand Control Yes 
Customizable Branding Yes 
File Conversion Yes 
Metadata Management Yes 
Mobile App No 
Reporting/Analytics Yes 
Search Within Document Yes 
Search/Filter Yes 
Version Control Yes 
Watermarking Yes 
Workflow Management Yes 

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart No 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning No 
Predictive Analytics Yes 
Presentation Tools No 
Project Tracking Yes 
Spend Management Yes 

MRM

Activity Planning Yes 
Analytics / ROI Tracking Yes 
Approval Workflow Yes 
Brand Management Yes 
Budgeting & Forecasting Yes 
Content Management Yes 
Digital Asset Management Yes 
Expense Management Yes 
Marketing Calendar No 
Strategic Planning Yes 

Product Features

Budgeting

"What If" Scenarios No 
Asset Planning Yes 
Balance Sheet No 
Capital Asset Planning No 
Cash Management Yes 
Consolidation / Roll-Up Yes 
Forecasting Yes 
General Ledger No 
Income Statements No 
Multi-Company Yes 
Multi-Department / Project No 
Profit / Loss Statement No 
Project Budgeting Yes 
Run Rate Tracking No 
Version Control Yes 

Collaboration

Brainstorming No 
Calendar Management No 
Chat / Messaging No 
Contact Management No 
Content Management No 
Document Management No 
Project Management No 
Real Time Editing No 
Task Management No 
Version Control No 
Video Conferencing No 

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart No 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics No 
Presentation Tools No 
Project Tracking Yes 
Spend Management Yes 

MRM

Activity Planning Yes 
Analytics / ROI Tracking Yes 
Approval Workflow Yes 
Brand Management No 
Budgeting & Forecasting Yes 
Content Management Yes 
Digital Asset Management Yes 
Expense Management Yes 
Marketing Calendar Yes 
Strategic Planning Yes 

Project Management

Agile Methodologies No 
Budget Management Yes 
Client Portal No 
Collaboration Tools Yes 
Cost-to-Completion Tracking Yes 
Customizable Templates Yes 
Gantt Charts Yes 
Idea Management No 
Kanban Board No 
Milestone Tracking Yes 
Portfolio Management No 
Resource Management Yes 
Time & Expense Tracking Yes 
Traditional Methodologies No 

Resource Management

Capacity Management Yes 
Data Visualization No 
Demand Forecasting No 
Drag & Drop Yes 
Employee Scheduling No 
Filtered Search No 
Resource Allocation Yes 
Skills Tracking No 
Utilization Management Yes 

Workflow Management

Access Controls/Permissions Yes 
Approval Process Control Yes 
Business Process Automation No 
Calendar Management Yes 
Compliance Tracking No 
Configurable Workflow Yes 
Customizable Dashboard Yes 
Document Management Yes 
Forms Management Yes 
Graphical Workflow Editor Yes 
Mobile Access No 
No-Code Yes 
Task Management Yes 
Third Party Integrations No 
Workflow Configuration Yes 

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