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Description
Akcelo, utilizing its advanced header bidding technology, empowers website and mobile app publishers to secure the highest possible payment for every advertising impression, regardless of the formats employed. The advertising platform from Akcelo integrates state-of-the-art client-side and server-side header bidding technologies. Additionally, our optimization engine leverages systematic A/B testing powered by machine learning, enabling the application of optimal settings in real time for all our advertising partners, including dynamic floor pricing, time-outs, and bid-scaling. This sophisticated approach ultimately enhances the performance of each advertising impression, maximizing the cost per mille (CPM) and ensuring that publishers receive the best returns for their inventory. Consequently, Akcelo stands out as a leader in driving revenue optimization for digital advertising.
Description
Google AdX, which was previously known as DoubleClick Ad Exchange, is a platform for programmatic advertising that facilitates the real-time sale of ad inventory by publishers to various advertisers and ad networks. It operates on a real-time bidding (RTB) model, where the pricing for each ad impression is determined through an auction process, allowing advertisers to vie for the chance to showcase their advertisements on the websites of publishers.
As one of the most significant and widely utilized ad exchanges globally, Google AdX provides numerous advantages for publishers, such as:
A diverse array of advertisers: By collaborating with a broad spectrum of advertisers, including well-known brands, agencies, and advertising networks, AdX enables publishers to tap into a much more extensive demand than they could independently achieve.
Increased revenue opportunities: The RTB mechanism employed by AdX guarantees that publishers are paid the highest possible rates for their advertising inventory, thus maximizing their earnings potential. Moreover, this competitive bidding environment often leads to enhanced profitability for publishers over time.
API Access
Has API
API Access
Has API
Integrations
Blockthrough
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount
Integrations
Blockthrough
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Akcelo
Country
France
Website
akcelo.io
Vendor Details
Company Name
Founded
1998
Country
United States
Website
google.com