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ease
features
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support

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Description

Gather data on user experiences to enhance website efficiency and assess return on investment. Attain comprehensive insights into user behavior by examining their interactions with website features and linking these to business outcomes. Identify which functionalities most significantly affect revenue through tailored dashboards, while also analyzing the effects of resources like images and scripts on usability. Take proactive measures to address performance issues, ensuring any website modifications are assessed for their influence on revenue. Collect and retain data from all user events for historical analysis over a 13-month period, allowing for a thorough evaluation of key metrics across the site to refine digital strategies. This process incorporates Google Core Web Vitals to ensure optimal performance. Utilize advanced “what-if” scenarios to predict how changes could affect site efficiency, while distinguishing between human users and bots to assess their impact on business metrics. Implement automatic detection of atypical behavior to mitigate potential issues, and oversee third-party resources associated with advertisements, analytics, and similar elements, adjusting strategies as necessary. This holistic approach ensures a continually optimized online presence.

Description

Media organizations face challenges in extracting valuable insights from intricate data that is fragmented across various departments and systems. The complexity of reporting often complicates the analysis process, potentially resulting in missed revenue opportunities. Additionally, error-prone spreadsheets impede the thorough analysis required to accurately assess performance and discover avenues for growth, while third-party business intelligence (BI) solutions typically come with significant initial expenses. WO Analytics presents two tailored solutions, Enterprise and Cloud, designed specifically for the network, local television, and radio sectors, to integrate all pertinent data from both WideOrbit and external systems into a cohesive analytics platform. With a consolidated view across channels, markets, and platforms, users can effortlessly evaluate business performance, identify inefficiencies, and uncover new avenues for revenue generation, ultimately driving better decision-making and enhancing overall business outcomes. This streamlined approach not only simplifies data analysis but also empowers organizations to react swiftly to market trends and optimize their operations.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Akamai

Founded

1998

Country

United States

Website

www.akamai.com/products/mpulse-real-user-monitoring

Vendor Details

Company Name

WideOrbit

Country

United States

Website

www.wideorbit.com

Product Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Alternatives

Alternatives

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