Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Affinity Solutions provides a platform for analyzing consumer purchase data to offer insights that help brands, media companies, retailers, banks, and financial institutions gain a comprehensive understanding of real consumer spending habits. This is accomplished by examining over 150 million opted-in credit and debit card accounts, which encompass more than 86 billion transactions and over $4 trillion in spending. Their advanced AI engine, known as Comet, processes raw transaction information, ensuring accuracy by filtering and normalizing data, while integrating various sources to create a cohesive view of consumers. Additionally, it prioritizes privacy through anonymization, enhances datasets with demographic and lifestyle information, categorizes purchases based on brand, channel, and location, and facilitates real-time activation and measurement of insights. The platform features several modules, including Consumer Purchase Insights, Consumer Purchase Lift, Consumer Purchase Audiences, and Card-Linked Engagement, empowering marketers to pinpoint market opportunities, construct prospect and buyer audiences, and connect media impressions to tangible purchase results. This comprehensive approach not only streamlines consumer understanding but also maximizes the effectiveness of marketing strategies.

Description

Seenka combines both organic and paid visibility through traditional, digital, and social media to uncover opportunities, enhance marketing campaigns, develop a multi-attribution framework, and identify target customers and audiences. You can manage and assess the unified offline and online exposure of your brand, competitors, and audience across various channels that shape consumer choices, all in real time. By creating interactive dashboards, you can analyze trends relevant to your audience or specific industry. Furthermore, you can explore potential activations, construct your comprehensive attribution model, and pinpoint prospective customers. Seamlessly integrate media data with analytics platforms such as Looker, Big Query, and Spreadsheets, as well as essential activation tools like WhatsApp, Google Ads, Meta Ads, and YouTube. At Seenka, we hold the belief that data should be dynamic and fluid rather than static files; it should identify new opportunities, foresee competitive moves, and serve as a vital advantage in the marketplace. Ultimately, we are committed to transforming data into actionable insights that drive your success.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Experian Connect
Facebook Ads
Google Ads
Google Cloud BigQuery
Google Drive
Google Sheets
Instagram
KPMG Risk Hub
Looker
Meta Ads
Meta Ads Manager
Microsoft Power BI
NCM Conservative
Pricing Navigator
Snowflake
The Trade Desk
YouTube Shorts

Integrations

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Experian Connect
Facebook Ads
Google Ads
Google Cloud BigQuery
Google Drive
Google Sheets
Instagram
KPMG Risk Hub
Looker
Meta Ads
Meta Ads Manager
Microsoft Power BI
NCM Conservative
Pricing Navigator
Snowflake
The Trade Desk
YouTube Shorts

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Affinity Solutions

Founded

2005

Country

United States

Website

www.affinity.solutions/

Vendor Details

Company Name

Seenka

Founded

2020

Country

Argentina

Website

seenka.com

Product Features

Alternatives

Alternatives

Spotwise Reviews

Spotwise

Spotwise.ai