Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.

Description

With eCHO's Truth-in-B2B-Intent, Company Velocity empowers astute B2B and Account Based Marketers to efficiently create and rank account lists based on intent and engagement within their technology ecosystems. Given the lengthy nature of the B2B Sales Cycle, it is essential for Sales and Marketing teams to operate in harmony, facilitating meetings across various functional areas. Additionally, crucial decisions regarding which accounts and locations to target for engagement must be made effectively. Surely, there must be a more streamlined approach to this process? Imagine being able to reach out to your customers before they decide to leave and connecting with potential clients before they turn to your competitors. This is precisely where eCHO's Truth-in-B2B-Intent comes into play, offering the predictive insights necessary through topic Velocity, which allows you to effectively prioritize accounts for engagement and thus reduce the overall sales cycle. By integrating your CRM data with intent signals, eCHO Truth-in-B2B-Intent generates valuable predictive insights that can transform your marketing strategies. This innovative approach not only enhances your decision-making but also drives more meaningful interactions with your target audience.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Instagram Yes 
Reddit Yes 
The Trade Desk Yes 
TikTok Yes 
X (Twitter) Yes 

Integrations

Facebook No 
Instagram No 
Reddit No 
The Trade Desk No 
TikTok No 
X (Twitter) No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Affinity Answers

Country

United States

Website

www.affinityanswers.com/data/

Vendor Details

Company Name

180byTwo

Founded

2017

Country

United States

Website

180bytwo.com

Product Features

Buyer Intent

B2B Lead Generation No 
CRM Integration No 
Channel Attribution No 
Competitor Analysis No 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles No 
Intent Data No 
Lead Notifications No 
Lead Scoring No 

Product Features

Buyer Intent

B2B Lead Generation Yes 
CRM Integration Yes 
Channel Attribution No 
Competitor Analysis Yes 
Content Marketing No 
Customer Journey Mapping Yes 
Customer Profiles Yes 
Intent Data Yes 
Lead Notifications No 
Lead Scoring Yes 

Alternatives

Alternatives

Intelligent ABM Reviews

Intelligent ABM

Spiceworks Ziff Davis
TrueTargeting Reviews

TrueTargeting

Infillion