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Average Ratings 0 Ratings

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features
design
support

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Description

Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.

Description

Introducing Launched, a comprehensive platform designed to enable Marketing and Sales Directors to effectively pinpoint and connect with suitable prospects at optimal moments. With Launched, you have the opportunity to: Uncover new avenues for growth through Publish, our complimentary tool that links you with leading publishers for content submission and editorial evaluation, thereby broadening your audience reach. Spot active buyers using Intent, which is supported by Bombora, providing you with a curated list of companies actively researching topics and keywords pertinent to your services, allowing you to develop targeted account lists. Enhance your brand visibility with Awareness, our programmatic advertising solution that empowers you to design and disseminate campaigns across various channels like digital, out-of-home, video, and television, while also monitoring crucial metrics such as impressions, click-through rates, and overall engagements. Generate leads efficiently with Engagement, where you can specify your lead criteria, upload your brand materials, and let our dedicated lead generation team attract leads through inbound marketing strategies. All generated leads are captured automatically for your convenience. Furthermore, Launched integrates seamlessly with other tools to streamline your marketing efforts and maximize your outreach potential.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Facebook Yes 
Instagram Yes 
Reddit Yes 
The Trade Desk Yes 
TikTok Yes 
X (Twitter) Yes 

Integrations

Facebook No 
Instagram No 
Reddit No 
The Trade Desk No 
TikTok No 
X (Twitter) No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

£15,000/year
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Affinity Answers

Country

United States

Website

www.affinityanswers.com/data/

Vendor Details

Company Name

Launched

Founded

2017

Country

United Kingdom

Website

launchedtech.io

Product Features

Buyer Intent

B2B Lead Generation No 
CRM Integration No 
Channel Attribution No 
Competitor Analysis No 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles No 
Intent Data No 
Lead Notifications No 
Lead Scoring No 

Product Features

Buyer Intent

B2B Lead Generation No 
CRM Integration No 
Channel Attribution No 
Competitor Analysis No 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles No 
Intent Data No 
Lead Notifications No 
Lead Scoring No 

Lead Generation

Contact Discovery No 
Contact Import/Export No 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing No 
Lead Scoring No 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Visitor Identification No 

Alternatives

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