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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Experience Cloud provides innovative, AI-powered solutions across marketing, analytics, advertising, and commerce, utilizing the most extensive range of customer experience applications and services on the market. It features a unique real-time customer profile, meticulously assembled through a versatile and open platform. With top-tier analytics and audience management tools at your disposal, we empower you to uncover and leverage the insights that truly matter to your business. By unifying content, data, and personalized strategies, Experience Cloud enhances your digital framework into a dynamic, intelligent customer experience hub. The products within Experience Cloud are built on a single, adaptable foundation, ensuring they work harmoniously together, facilitating shared real-time data, streamlined content and engagement processes, and genuine personalization at scale. This cohesive integration significantly boosts your ability to engage customers meaningfully and efficiently.

Description

OpenText Core Web Optimization is a comprehensive web personalization and testing platform that enables organizations to craft, test, and launch highly targeted web experiences. Leveraging audience segmentation and advanced targeting, the platform facilitates precise delivery of content that resonates with diverse visitor segments. It offers robust A/B and multivariate testing to optimize user engagement and conversion rates efficiently at scale. Integration with OpenText Web CMS and Google Marketing Platform allows seamless syncing of customer data, enhancing audience differentiation and contextual analytics. The platform supports flexible deployment with both SaaS and managed service options to minimize downtime and maintain service continuity. Teams benefit from detailed custom reporting that tracks visitor behavior, engagement, and conversion, enabling informed decision-making. OpenText Core Web Optimization also delivers tailored experiences across all device types, emphasizing mobile-first optimization through continuous testing. Overall, it empowers marketers and developers to accelerate time to market while maximizing digital marketing ROI.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Contentsquare
Adobe Customer Journey Analytics
Adobe Marketing Cloud
Adobe Marketo Engage
Adobe Mix Modeler
Adobe Photoshop Lightroom Classic
Adswerve
AuthPoint
C3 AI CRM
Contentserv
Cvent Event Management
Decibel
EmpowerID
Litmus
Partnerize
Qualtrics XM Platform
Sprinklr Social
Telmetrics
Wrike
seoClarity

Integrations

Contentsquare
Adobe Customer Journey Analytics
Adobe Marketing Cloud
Adobe Marketo Engage
Adobe Mix Modeler
Adobe Photoshop Lightroom Classic
Adswerve
AuthPoint
C3 AI CRM
Contentserv
Cvent Event Management
Decibel
EmpowerID
Litmus
Partnerize
Qualtrics XM Platform
Sprinklr Social
Telmetrics
Wrike
seoClarity

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com

Vendor Details

Company Name

OpenText

Founded

1991

Country

Canada

Website

www.opentext.com/products/core-web-optimization

Product Features

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Product Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Alternatives

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