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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Adobe Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights. With powerful, flexible data frameworks, businesses can ingest, process, and unify all types of customer data — online and offline — enabling sophisticated analytics that reveal insights in seconds. By linking IDs from multiple channels and devices into a single unified profile, Customer Journey Analytics enables unlimited analysis of any data point across diverse channels without the need for SQL coding. Report-time processing delivers cross-channel insights within seconds, empowering teams to make informed decisions in the moment rather than waiting weeks for static reports. A patented data governance framework provides governance capabilities that protect customer data — including data labeling, consent management, and role-based permissions — ensuring AI-driven insights don't expose sensitive customer information and helping marketing data remain compliant as privacy policies evolve. Teams can then support compliant personalization and engagement strategies by activating insights directly in Adobe Real-Time CDP and Journey Optimizer. Generative AI and machine learning tools streamline analysis across billions of data points, automating segmentation, attribution, and propensity modeling to accelerate insight discovery and improve decision-making across the full customer journey.

Description

We assist you in optimizing the yield from your inventory. Our advanced advertising technology empowers you to leverage your data effectively, enabling you to better reach your target audiences. In addition, we facilitate the delivery of TV content across various platforms while ensuring the protection of subscriber revenue. Our cloud-based solutions safeguard your income from unauthorized account sharing and broaden your customers’ viewing choices. Adobe Primetime provides significant advantages for media companies, boasting an impressive 385% ROI, a 24% enhancement in average engagement time, and a 59% reduction in the time needed to deliver OTT video services. Furthermore, Adobe Primetime connects with 99% of pay-TV households in the United States. We are distinctly equipped to support you in providing targeted ad experiences that maintain TV-quality across all devices. Additionally, given that Adobe Primetime is designed to manage the most intricate events, you can confidently accommodate viewership demands during high-profile live events, including the Olympics and the Super Bowl. This ensures that your audience always receives a seamless viewing experience, no matter the occasion.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Adobe Experience Cloud
Adobe Experience Platform
Adobe Experience Platform Agent Orchestrator
Adobe Journey Optimizer
Adobe Photoshop Lightroom Classic
Adobe Real-Time CDP
Adobe Target
Amazon S3
Google Cloud AI Infrastructure
Intertrust ExpresssPlay
Microsoft Azure
Quantum Metric
Snowflake

Integrations

Adobe Analytics
Adobe Experience Cloud
Adobe Experience Platform
Adobe Experience Platform Agent Orchestrator
Adobe Journey Optimizer
Adobe Photoshop Lightroom Classic
Adobe Real-Time CDP
Adobe Target
Amazon S3
Google Cloud AI Infrastructure
Intertrust ExpresssPlay
Microsoft Azure
Quantum Metric
Snowflake

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/marketing/primetime.html

Product Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Features

OTT

API Access
Content Organization
Live Events
Monetization Tools
Multi-Service Integration
SDK
Scheduling
Video Hosting/Storage
Video Quality Optimization

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