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Average Ratings 0 Ratings

Total
ease
features
design
support

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Description

FatTail is transforming the advertising landscape by creating innovative sales, operations, and marketplace solutions that empower publishers to take charge of their strategies. Central to our approach is an adaptable Revenue Management Platform designed to enhance monetization, streamline control, and facilitate growth. Rather than forcing you to modify your existing business practices to fit our model, our software is tailored to integrate seamlessly with your current operations, helping you achieve your goals with increased speed, efficiency, and profitability. As a global leader in advertising technology, FatTail offers the only integrated supply platform that combines direct and programmatic capabilities. Our cloud-based solutions grant publishers comprehensive command over media planning, sales, and revenue generation across diverse advertising products and channels, while also providing differentiated “top of the funnel” inventory sourced from the most reputable brands in the industry. This unique approach ensures that our clients can maximize their potential while maintaining the integrity of their established practices.

Description

The Adomik Platform is a tool that prominent Publishers utilize to gather and systematize their revenue information sourced from ad servers, SSPs, and header bidding collaborators. By providing a comprehensive overview and valuable insights into monetization strategies, Adomik helps publishers enhance their revenue potential. Utilize your advertising revenue data, from a high-level revenue aggregation to detailed bid information, complemented by market benchmarking insights, to empower your advertising team and optimize your earnings. Swiftly pinpoint problems and apply advertising analytics to resolve issues with your deals and Private Marketplace configurations. Energize your sales team with data on emerging programmatic campaigns and available brand budgets within your sector. Fine-tune your pricing strategy to maximize revenue potential, while also managing internal and financial reporting, sales compensation structures, and publisher reconciliations. Moreover, the platform’s features ensure that your team remains informed about trends and opportunities in the advertising landscape, enabling more strategic decision-making.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

DV Publisher Suite

Integrations

DV Publisher Suite

Pricing Details

$100 per month
Free Trial
Free Version

Pricing Details

$0.01
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

FatTail

Founded

2001

Country

United States

Website

www.fattail.com

Vendor Details

Company Name

Adomik

Country

France

Website

www.adomik.com

Product Features

Publishing and Subscriptions

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Product Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

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