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Description
Abla serves as a website audience measurement tool that stands apart from Google Analytics by prioritizing GDPR compliance and adhering to CNIL guidelines. Unlike Google Analytics, which can compromise your understanding of user behavior when visitors decline cookies, Abla ensures you retain insights by offering a unique approach. With over 40% of online users opting out of cookie tracking, many analytics tools lose critical navigation data, but Abla addresses this challenge effectively. Notably, the CNIL has endorsed Abla as a solution that does not require user consent for data collection, allowing you to gather essential analytics even when users select the "I refuse" option. This means that Abla only retains necessary data for audience analysis, which in turn alleviates the need to present visitors with cookie consent banners if you solely use Abla without additional tracking services. Furthermore, with around 30% of desktop users employing ad blockers that hinder audience data collection, choosing Abla Analytics guarantees that you still capture vital insights into your site's performance without intrusive measures. Thus, Abla not only respects user privacy but also enhances your analytical capabilities, making it an optimal choice for website owners.
Description
Gemius provides a range of solutions including JavaScript and non-JavaScript options, streaming player capabilities, as well as SDKs for both iOS and Android applications. In addition, they assist clients in acquiring data from unconventional platforms. Their advanced tracking technology enables seamless measurement across multiple websites or clusters of sites without the risk of visitor duplication. A significant challenge that internet research firms encounter is the deletion of cookies. However, Gemius has addressed this issue with its innovative browsing ID solution, which results in a reduced number of deleted visitor IDs and, consequently, more accurate data compared to traditional cookie-based methods. The Gemius framework aggregates data from various markets and leading online entities, ensuring that there are no restrictions on the data volume that a client can collect. Furthermore, the information gathered by Gemius clients is securely stored within a robust and reliable infrastructure. Clients also have the unique opportunity to access the raw data collected for the Prism service, enhancing their analytical capabilities. By leveraging this comprehensive data collection approach, Gemius empowers businesses to make informed decisions based on precise insights from diverse online environments.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Abla
Country
France
Website
abla.io
Vendor Details
Company Name
Gemius Prism
Country
Bulgaria
Website
prism.gemius.com/en/features/
Product Features
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking