Compare 6sense vs. Demandbase vs. RollWorks

6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings.

Explore the innovative realm of AI-driven advertising strategies with Demandbase. This tool provides a dedicated Account-Based Marketing platform tailored for B2B businesses, allowing you to implement Account-Based Marketing effectively throughout your entire sales funnel. Construct a targeted list of prospective companies that align with your offerings, utilizing insights that extend far beyond standard firmographic information, including product engagement, organizational compatibility, cultural alignment, financial capacity, interests, investments, and existing business connections. Identify key decision-makers within your target companies as they navigate the web. Capture their attention with customized messaging and advertisements that address their unique challenges and requirements. Offer an exceptionally tailored experience for every visitor to your site, adjusting elements like headlines, content, visuals, calls to action, and downloadable resources. Equip your sales team with valuable insights that enhance engagement and improve the quality of customer interactions, ultimately aiding them in successfully closing deals. This comprehensive approach ensures that your marketing efforts resonate deeply with potential clients, fostering stronger relationships and driving long-term success.

RollWorks can help you grow your revenue, whether you're just starting out or scaling up. Account-based programs deliver the right message to the right audience on the right channel at exactly the right time. No matter what your goal, you can turn your target accounts into new business opportunities or expansion. Your marketing plans will be built upon this foundation. Identify your ideal customer profile and target accounts. Find key contacts. Run effective cross-channel campaigns. With ads and automation, engage your ICP, target accounts and key buyers. You have full visibility into your impact. You can measure the effectiveness of your ABM at both an account and contact level. This ABM planning template deck is ready-to-go and boss-approved. It will help you get major props at your next meeting. It was created by us for you to make it yours.