Best B2B eCommerce Platforms for HubSpot CRM

Clazar is the modern Cloud Sales Acceleration Platform designed for cloud Go-to-Market teams looking to unlock faster growth through AWS, Microsoft Azure, and Google Cloud marketplaces. Built to simplify and scale marketplace revenue, Clazar brings every step of the cloud commerce journey into a single unified system, from marketplace listing creation and offer management to co-selling execution, usage metering, invoicing, and revenue reconciliation. Cloud GTM teams can operationalize marketplace deals with zero manual overhead while accelerating sales cycles and improving financial accuracy. Clazar integrates seamlessly with Salesforce and HubSpot, allowing sales, partnerships, RevOps, and finance teams to manage marketplace and co-sell motions directly within their existing workflows. ISVs can quickly publish listings, generate private offers in minutes, automate approvals and governance processes, and manage contracts end-to-end without jumping between disconnected tools. With real-time dashboards and analytics, revenue teams gain complete visibility into pipeline performance, billing status, payouts, and cash flow across every cloud marketplace channel. Enterprise-ready by design, Clazar offers robust governance controls, industry-leading security compliance, and a powerful embedded automation builder to help organizations scale marketplace operations efficiently and confidently. Trusted by 300+ high-growth companies, including Pinecone, Perplexity, Confluent, Supabase, and Secureframe, Clazar is the platform powering the next generation of cloud marketplace success.

iPaper is a premium SaaS solution that allows you to convert your printed leaflets and catalogs into fully interactive shoppable flipbooks that can be pushed across all your digital channels. You can embed and share your flipbooks across all marketing channels and your website. Our platform automatically makes sure that it looks good in any scale and on any device. iPaper’s main features are all focused on enabling you to drive traffic and increase sales. You can create a shopping basket inside your flipbook and provide a way for your visitors to buy directly from within the catalog. You can also enrich your flipbooks with images, videos, product links, forms, newstickers, pop-ups and call-to-actions to make them more engaging for visitors and guide them further along their buying journey. However, adding or editing these enrichments manually can be very time consuming. With iPaper this can be done automatically with enrichment automation. Getting started with iPaper is much more than just creating a catalog that looks good. It is built to help retailers create an automated interactive marketing channel that will drive traffic and inspire shoppers to buy.

Labra offers an AI-powered solution for businesses in the cloud ecosystem, enabling rapid go-to-market deployment with minimal engineering effort. The platform automates key aspects of the GTM process, such as listing solutions on major cloud marketplaces (AWS, Azure, Google Cloud), co-selling, and CRM synchronization. Labra reduces manual work and internal bottlenecks, helping sales teams close deals faster and increase revenue. It also empowers businesses to form stronger partnerships with cloud providers and channel partners, enhancing visibility and generating more qualified opportunities for sustained growth. By providing a centralized platform for GTM activities, Labra helps businesses manage relationships, streamline communication, and optimize performance. The system's ability to integrate seamlessly with existing tools further reduces the complexity of managing cloud sales and marketing efforts.

CedCommerce has been working in the field of eCommerce Marketplace Solutions for the past 11 years, providing a wide range of Multi-channel Integrations for over 30+ leading Marketplaces and Frameworks globally. Establishing partnerships with major players such as Shopify, Magento, BigCommerce, Walmart, Facebook, Google, Best Buy, Fruugo, Sears, HubSpot, etc., CedCommerce endeavours to deliver a complete set of keys to Merchant Partners from scratch to multi-channel selling experience irrespective of the platform they choose. The Integration Solutions form CedCommerce offers a common platform for selling on n number of channels with Automated and near real-time synchronization or Inventories, Orders, Prices, Product Descriptions, Promotions, Repricing, etc. The Solutions are compatible with most Shipment Integration Solutions available in the market, making it easier for sellers to expand. The support system at CedCommerce for the merchants is one of the most elaborate and most appreciated in the market. Every merchant gets a dedicated Account Manager with 24x7 availability through more than 5 different channels completely free of cost throughout the entire time period of subscription.

SimplyDepo is a mobile-first field sales and retail execution platform built for CPG brands, wholesale distributors, DSD operators, and merchandising teams. It replaces the 3–5 tool stacks most distribution teams currently run — spreadsheets, separate order apps, manual QuickBooks reconciliation, and WhatsApp order threads — with one connected system. Field reps use an offline-capable mobile app to place B2B orders, complete store audits, capture shelf photos, verify planogram compliance, and navigate optimized routes. Everything syncs automatically when connectivity returns — no re-entry, no lost orders. Managers get real-time dashboards showing every visit, order, task and field activity across all reps and territories. Core features: - B2B order management — custom pricing lists, product catalogs, discount rules, draft and invoice workflows - Retail execution — store visit scheduling, shelf audits, photo capture, task management, planogram compliance - Route planning and territory optimization with GPS-verified check-ins - Direct Store Delivery (DSD) — route accounting, van sales, proof of delivery - Offline-first mobile app — full functionality without internet access - Native QuickBooks Online sync — field orders become invoices automatically - Integrations: Shopify, Stripe, ShipStation, HubSpot, Zapier, open API Teams go live in days. No IT required. No annual contracts. No setup fees. Month-to-month billing starting at $89/rep/month with a 30-day free trial and free team training included. Used by CPG brands, wholesale distributors, and merchandising agencies across the US and Canada as a direct replacement for Repsly, GoSpotCheck, Skynamo, Pepperi and multi-tool stacks.

Shopify is a comprehensive commerce platform designed for entrepreneurs and enterprises to launch and grow their retail businesses with ease. Users can build fully customized online stores or use pre-built themes, manage inventory, track orders, and accept payments both online and offline through Shopify POS. The platform provides powerful marketing tools like social media integrations, email marketing, and customer insights to boost sales and loyalty. Shopify also enables global selling with localized storefronts, flexible payment options, and efficient shipping solutions. Developers benefit from extensive APIs and tools to create custom apps, themes, and storefronts tailored to unique business needs. Shopify’s checkout experience converts shoppers 15% better than other platforms and supports millions of daily transactions with low latency. Regular feature updates through Shopify Editions keep merchants at the forefront of e-commerce innovation. Overall, Shopify empowers merchants to sell anywhere, anytime, with a trusted and scalable platform.

WooCommerce is a powerful, open-source ecommerce solution that lets merchants build fully customizable online stores on the WordPress platform. Trusted by over four million stores globally, it offers unmatched flexibility to create unique brand experiences without the constraints of cookie-cutter templates. WooCommerce supports a vast library of extensions and themes that enable businesses to add specialized features and tailor their sites. With integrated tools for payments, shipping, marketing, and analytics, WooCommerce simplifies ecommerce management. The platform allows seamless multichannel selling—from websites to social media and marketplaces. Developers benefit from extensive APIs and resources for custom storefronts and apps. WooCommerce’s strong community and support system help merchants scale confidently. It’s ideal for businesses seeking complete control over their ecommerce presence.

NopCommerce is a perfect platform to create an online store of any type and size. NopCommerce provides powerful, out-of-the box features to help you sell B2C and/or B2B effectively. It is completely free and without restrictions. NopCommerce allows you upload unlimited products, manage multiple stores and create multi-vendor marketplaces. You can quickly launch your store with nopCommerce's marketing tools and pre-made integrations with shipping and payment services. Open-source code allows you to customize the platform to meet your business needs and integrate it with your corporate CRM system or ERP system.

Yodify’s DEC platform centralizes product data and syndicates it across every sales channel, powering consistent partner and ecommerce experiences. Built-in ecommerce supports both simple transactions and complex B2B workflows, including native CPQ for configuration, pricing, and quoting. This allows manufacturers and brands to manage products once while enabling scalable, accurate selling everywhere—reducing catalog complexity and improving channel performance. Book a demo to see how Yodify powers modern channel commerce at scale.

Magento Open Source provides essential eCommerce functionalities, enabling you to craft a distinctive online store from scratch. For those seeking a comprehensive eCommerce experience, we suggest our cloud-based Adobe Commerce solution, which offers enhanced cloud infrastructure and hosting along with AI-driven merchandising and analytics tools. No other platform empowers you to design unique and captivating shopping experiences quite like this. Take advantage of extensive built-in features, remarkable customization options, and smooth third-party integrations. With our eCommerce solutions, you gain access to a worldwide network of implementation partners and an expansive marketplace of extensions, making it the perfect moment to realize your commerce aspirations. Combine content with commerce to meet customer expectations for seamless brand interactions. To maximize the potential of your eCommerce platform, consider enhancing its functionality with readily available extensions from the marketplace, ensuring your store stands out in a competitive landscape.

Hopted is a cloud-based data automation platform built for Amazon sellers. It connects Google Sheets directly to Amazon Seller Central and other key business tools, streamlining the way sellers manage reports, profitability, and operations — all without the hassle of CSV files. With Hopted, you can pull live data from Amazon — including FBA, AWD, and Ads — directly into your spreadsheets. Instantly access real-time sales, fees, inventory levels, and performance metrics. This gives you a single, reliable source of truth to track margins, uncover hidden costs, and identify your most profitable products. What sets Hopted apart is its 2-way sync: not only can you extract data, but you can also send updates back to Amazon. Update pricing, inventory, and listing details — directly from Google Sheets — without switching tabs or logging into Seller Central. Ideal for Amazon sellers, agencies, and ops teams managing multiple accounts, Hopted eliminates the need for repetitive manual work. No more downloading and formatting CSVs. Just live, accurate data — always where you need it. Whether you’re scaling your private label brand or managing clients, Hopted empowers you to save hours daily, reduce errors, and make smarter, faster decisions. Customizable workflows and spreadsheet-native flexibility give you full control, even if you’re not a technical user. Ditch the copy-paste chaos. With Hopted, Amazon Seller Central finally works the way you do — in real-time, in Google Sheets.

Our AI-powered eCommerce platform ewiz commerce gives your customers a personalized shopping experience. There's no need to wait for months. You can sell your eCommerce store and business platform within 30 days. Get your business growing quickly by empowering your sales, marketing, operations, and sales with a future-ready platform. AI-powered marketing automation with personalized recommendations, catalog generator, personalized email campaigns and many other features that can help you grow. 500+ customers around the globe Transactions processed annually in the amount of $2 bn Supported by a team of experts and more than 1700 people 95% plus customer retention rate Website uptime 99.99 % Schedule a free demo today!

QuickBooks Commerce (formerly TradeGecko), is a powerful inventory and order management program, designed for multichannel brands as well as wholesalers. It automates omnichannel operations, increasing efficiency and profitability. Customers can set up customized price lists and catalogs, place wholesale orders and receive payment quicker using QuickBooks Commerce Payments. Integrations with Shopify and WooCommerce are seamless. Customers can automate repetitive, time-consuming workflows. This allows them to take control over complex processes and optimize order management workflows, shipping and logistics with supply chains automation. Other features include demand forecasting, intelligence, and a mobile application for iPhone and iPad. Sell. Ship. Grow. QuickBooks Commerce allows you to manage your wholesale and multi-channel business from one place.

Open-source e-commerce platform that supports multi-currency and multi-language global brands. Available free of charge with a web storefront or PWA.

Propeller is changing the way B2B commerce works. Propeller is moving away from separate worlds where the sales team, e-commerce, and e-commerce are not connected channels to a single approach that brings together offline and on-line sales. Propeller is a software-as-a-service platform designed for B2B and D2C commerce, where you have all the data at your fingertips to drive more revenue, reduce errors to 0% with zero-touch order processes and deliver outstanding customer experiences with personalized customer portals.

Suger is the next-gen platform for Cloud Go-to-Market (Cloud GTM). We empower software companies to launch, scale, and optimize their presence across cloud marketplaces and partner ecosystems like AWS, Azure, Google Cloud, Snowflake, and Alibaba. By automating the heavy lifting behind Cloud GTM—private offers, CRM sync, entitlement provisioning, and co-sell workflows—Suger frees up sales, RevOps, and finance to focus on closing revenue, not managing processes. Designed API-first with 24+ native integrations, Suger connects seamlessly to cloud platforms, partner portals, CRMs, CPQs, billing tools, accounting systems, data platforms, and identity providers—powering the full marketplace lifecycle. Trusted by over 200 leading software companies—including Notion, Webflow, Intel, Clari, and Fivetran—Suger helps teams simplify operations and unlock marketplace growth.

HubSpot's AI powered customer platform puts your customers first, allowing you to grow more effectively. Connect your front-office teams with a complete view on the customer journey. Use AI-powered tools for a seamless experience with customers. Easily adapt to new industry trends and technologies. Traditional CRMs are not enough to drive growth. Most CRMs are not designed to connect with customers, which is crucial in an AI-driven environment where customers can easily explore, evaluate and buy. HubSpot's Customer Platform is so much more. It's powered with Smart CRM, which combines AI and customer data to help you adapt. It also has products for engaging customers throughout the entire journey and an ecosystem that includes integrations, education and community. It's designed to help businesses connect with their customers and grow.

Avanta is a B2B commerce platform that prioritizes ERP integration for manufacturers, industrial firms, and wholesalers. This innovative platform is tailored to address intricate B2B workflows, seamlessly linking digital sales, service, and after-sales operations directly to the ERP system. Differentiating itself from standard e-commerce platforms, avanta comes equipped with a robust suite of B2B functionalities right from the start, enabling businesses to enhance critical sales and customer support processes without the need for extensive customization. Furthermore, it is an open-source solution that can be implemented as SaaS, in the cloud, or on-premises. Primarily catering to mid-market and enterprise-level companies, avanta is especially beneficial in sectors like mechanical engineering, plant engineering, tooling, chemicals, industrial components, and packaging. The platform boasts a wide array of features, including B2B online shops, customer and service portals, PunchOut integrations (OCI / cXML), spare parts solutions, mobile applications, IoT automation, as well as integrated AI capabilities and bots, making it a comprehensive choice for businesses aiming to streamline their operations. Overall, avanta provides a holistic approach to B2B commerce, enabling companies to thrive in an increasingly digital marketplace.

PeakCommerce is a subscription-based ecommerce platform that allows B2C and business to create unique shopping experiences for every device. PeakCommerce seamlessly integrates e-commerce with account, case, subscription management and e-commerce to provide seamless experiences in the subscription market. PeakCommerce supports multiple brands and billing systems from one cloud-based platform. It also supports different currencies, languages, countries, and currencies. PeakCommerce is natively integrated to the most popular subscription billing engines like Zuora, CRM's and support systems. This allows PeakCommerce to provide a beautiful subscription experience in real time.

This platform represents the sole subscription business solution that merges omnichannel commerce, subscription management, billing, and predictive analytics into a cohesive user-focused framework. Your prospects, customers, partners, and internal teams require a contemporary system that facilitates effortless interactions with your brand, products, and integrated systems. Establishing lasting customer relationships transcends merely managing recurring billing; it hinges on automating processes that begin with the customer journey, focusing on user experiences and financial aspects seamlessly. Relying solely on revenue reports fails to capture the intricacies of evolving customer relationships. Each interaction with a user serves as a vital data point, essential for crafting a narrative that bridges the past with future engagements. With keylight, you can effortlessly create omnichannel customer journeys from the start. This platform not only encompasses commerce, billing, and analytics but also provides pre-built applications tailored for every user group, empowering businesses to effectively cultivate and monetize enduring customer relationships. Ultimately, this holistic approach ensures that every facet of the user experience is optimized for success.

For independent software vendors (ISVs) who are either just entering the cloud marketplace scene or aiming to expand their presence across various platforms, Invisory serves as the ultimate go-to-market (GTM) tool that accelerates and streamlines your efforts. Achieve success on major platforms such as Salesforce, Azure, and AWS while utilizing fewer resources and minimizing time spent. Invisory is designed to synchronize your distinct value proposition messaging and sales strategies with your cloud ecosystem, facilitating seamless selling, co-selling, and market entry through top cloud marketplaces. You can easily track, manage, and enhance your co-selling opportunities with our platform. Additionally, you can take advantage of features like automated deal registration, strategic playbooks to capture the interest of cloud marketplace sales teams, and essential GTM resources such as solution sheets and sales presentations. Furthermore, we ensure compatibility with your sales procedures via integrations with platforms like Salesforce and Hubspot, making your transition to cloud marketplaces smoother than ever before. Ultimately, Invisory empowers ISVs to maximize their potential in the competitive cloud landscape.